Inactive Alert: Essential Proteins for Sedentary People
The importance of protein in diet has been clearly established by nutritional scientists, and widely accepted by athletes. Among other vital functions, protein is indispensable for creating muscle. Just as important is protein's essential ability to repair damaged muscles after training[i].
While the value of protein in diet has been accepted and promoted within the athletic community, it has been less well disseminated within the very large sedentary population. Currently making up about 25% of Americans[ii] ? or 1 in every 4 people ? sedentary people are defined as those who undertake less than half an hour of moderate physical activity per day[iii].
A key problem to solve, therefore, is that the bulk of these sedentary Americans do not know that they are, or more likely are not, getting enough protein in their diet. This large group of sedentary people reflects the myth that protein-rich nutrition is important only for athletes and those who are physically active. The Reference Daily Intake[1] amount for protein is 50 grams, and most sedentary people are not coming close to meeting this standard.
Next to water, protein is the body's most prevalent substance. Protein is the essential building block for muscle and tissue, and vital for the functioning of critical systems, such as digestion. Protein even helps regulate and control hormones and chemicals that influence mood and coping ability something that has an impact for all people, regardless of physical exercise regimen. In fact, in the context of protein deficiency-related mood disorders, one may argue that a sedentary person on the dangerous road to obesity might be psychologically better equipped to implement a disciplined (e.g. healthy) eating plan if, among other key factors, a complete protein diet exited from the start.
Yet there is another related problem that is arguably more damaging. The little information that most Sedentary Americans are receiving about protein ? snippets of facts here and there, mostly from marketers and advertisers ? are often outright misleading. This is most clearly seen in the world of fast food.
Many sedentary Americans who have some basic awareness of protein's importance in diet believe, due largely to marketing campaigns, that fast food burgers are a "good source of protein". Lost in this belief is the fact that virtually all fast food burgers are almost thoroughly unhealthy choices that are high in saturated fat, calories, sodium, cholesterol, and the list goes on.
In fact, a popular burger contains 52% of the recommended daily value (DV) of fat, and over 500 calories, of which 60% are from fat[2]. These clearly unhealthy factors diminish the nutritional value from the burger's 24 grams of protein.
It is largely due to this lack of information ? and concurrent existence of misinformation -- that prevents many sedentary Americans from learning about the importance of protein. At the same time, it is also clear to medical experts that the concept of a sedentary lifestyle is a serious global health problem that must be addressed sooner rather than later[iv].
Addressing this problem is, like many chronic health conditions, complicated and multi-layered. Yet accepting this complexity is, in itself, a starting point for a solution one that must equally be multi-layered and holistic in approach. Awareness of protein must extend beyond the boundaries of the "fit and athletic" communities, and concurrently, ways for sedentary people to access protein must be developed ways that are entirely healthier than fast food burgers.
Despite the difficult and admittedly uphill battle that many sedentary Americans face today, there is reason to be rationally optimistic. There are products on the market that are providing balanced sources of complete protein, yet in responsible, low-calorie and fat-free portions. Since these products are fortified with vitamins and nutrients, they can be utilized as either a supplement or a complete meal replacement. This is of notable value for dieters and "time starved" individuals who are seeking quick, convenient ways to eat healthy.
Ultimately, resolving this problem of sedentary Americans will not be easy, nor will it be rapid. It has taken generations to create the statistic that 1 in 4 Americans lead sedentary lifestyles and it may take generations to unravel this knot. The hallmarks of unraveling it, however, are clear: quality awareness, quality understanding, and above all, quality nutritional products that consumers both demand, and indeed, thoroughly deserve from their food manufacturers.
About Protica
Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com. You can also learn about Profect at http://www.profect.com.
[1] Formerly referred by its better-known name "Recommended Daily Allowance".
[2] The USDA's recommendation is 30% calories from fat
References
[i] Source: "The Power of Protein". The Physician and Sportsmedicine. http://www.physsportsmed.com/issues/1996/04_96/protein.htm
[ii] Source: "What We Think is Making Us Fat". About.com. http://walking.about.com/cs/howtoloseweight/a/obesitycause404.htm
[iii] Source: "Cost and Consequences for Sedentary Living: New Battleground for an Old Enemy". Presidents Council on Physical Fitness and Sports. http://www.fitness.gov/researchdigestmarch2002.pdf
[iv] Source: "Sedentary Lifestyle: a Global Public Health Problem". The World Health Organization. http://www.who.int/hpr/physactiv/sedentary.lifestyle1.shtml
Copyright 2004 - Protica Research - http://www.protica.com
 Google News Updated : Sun, 20 Jul 2008 00:45:55 GMT Growth ahead for more diversified game industry - Reuters
Reuters - By Kiyoshi Takenaka - Analysis LOS ANGELES (Reuters) - The video game industry looks set for at least another year or two of strong growth, driven by geographical expansion, a strong hardware lineup and growing pool of casual gamers, ... Nintendo Wii Tops for Console Sales in June Sony's press conference at E3 was a dazzling hi-tech showcase Publ.Date : Fri, 18 Jul 2008 12:07:32 GMT Aybar's triple caps Halos' rally over Sox - MLB.com
MLB.com - By Rhett Bollinger / MLB.com ANAHEIM -- Pinch-hitter Erick Aybar hit a three-run triple in the seventh inning, Vladimir Guerrero blasted a solo home run and left-hander Joe Saunders pitched 6 2/3 strong innings to lift the Angels to a 4-2 win over the ... Aybar's three-run triple sends streaking Halos over BoSox Aybar's bases-clearing triple sparks Angels Publ.Date : Sat, 19 Jul 2008 22:52:04 GMT Panel Finds Misconduct By Fusion Researcher - Washington Post
Washington Post - INDIANAPOLIS -- A Purdue University panel has found two instances of misconduct by a researcher who says he produced nuclear fusion in tabletop experiments. Purdue physicist found guilty of misconduct Details of what Purdue's investigation found Publ.Date : Sat, 19 Jul 2008 05:47:31 GMT Venture Funding Drops for Youngest Companies As Older Ones Suck Up ... - New York Times
New York Times - By Abha Bhattarai In an ominous sign for Silicon Valley’s entrepreneurial machine, venture capital firms are cutting back on their investments in companies at their earliest stage of development and being forced to provide extra funding for later-stage ... VC Deals In Charts (Q2 2008)?Exits? We Don't Need No Stinkin' Exits? Venture investments in state total $77.6 million so far in '08 Publ.Date : Sat, 19 Jul 2008 22:54:52 GMT McCain Co-Chairman, Under Fire, Steps Aside - New York Times
New York Times - Carolyn Kaster/AP At a town-hall-style meeting Friday on energy, John McCain found himself questioned instead on his wartime positions. McCain Takes on the 'Cable Monster' and an 'Extreme' Obama Gramm Out as McCain Co-Chair; Obama Reacts Publ.Date : Sat, 19 Jul 2008 14:45:59 GMT What's the best Oscar strategy for Heath Ledger in 'The Dark Knight'? - Los Angeles Times
Los Angeles Times - That's a tricky Oscar question. On one hand you might think Heath Ledger should go supporting because, technically speaking, "The Dark Knight" is a film about Batman. Heath is where the heart is 'Dark Knight' sets box office record with $66.4M Publ.Date : Sat, 19 Jul 2008 23:18:18 GMT US banks ask SEC to expand stock trade protection - Reuters
Reuters - By John Poirier WASHINGTON (Reuters) - An emergency move by US securities regulators this week aimed at curbing manipulative short-selling in some major financial firms should be expanded to all publicly traded banks, or it could erode confidence in ... SEC Short-Sale Rule Gets Negative Reviews SEC Spares Market Makers From `Naked-Short' Sales Ban (Update1) Publ.Date : Sat, 19 Jul 2008 17:02:49 GMT More Web Site Traffic |
PARLOT::Ebooks, Scripts,
Websites, and more... I'm sure by now you've heard all about the amazing... Read More Every day we are bombarded with information about food products... Read More For the executive, maintaining the much-needed balance between career, family,... Read More Many people experience unpleasant reactions to foods they have eaten... Read More Studies support the benefits of eating a diet rich in... Read More Nuts are readily available and provide a highly nutritious food.... Read More With so much 'diet advice' around today it is little... Read More Many of us sprinkle oregano on our pizza and stews... Read More Ambrotose® - the Nutritional Alphabet of the "Sweet Language of... Read More Creating Your Target is easy.What I use to help create... Read More Cholesterol has been around for thousands of years. It's a... Read More The wonders of modern science continue to amaze us with... Read More "What exercises can I do to ?? As fitness professional... Read More They're not only good for you, but they taste good,... Read More You can eat whole flax seeds but you need to... Read More There are so many topics to discuss which affect our... Read More Essential Fatty Acids are oils, omega-3 and omega-6, that you... Read More "All truth passes through three stages. First, it is ridiculed.... Read More Although many realize that the liver has its own cleansing... Read More Ionized minerals, colloidal minerals, chelated minerals . . . What... Read More Eating right to suit your blood type" is a subject... Read More Eating healthy and taking care of yourself is essential to... Read More Although you may have heard about soy and all of... Read More Some people say to themselves, junk food is not that... Read More Initially discovered as a new element in 1811 by Barnard... Read More
Adsense
websites
Antioxidants - Add a Lean, Muscular Body to the List of Benefits!
What Everybody Ought to Know About Food Additives
Healthy Eating for Executives on the Run
Food Intolerance
Antioxidants - Your Best Defense Against Disease and Aging
Nuts To You... Just One Way to a Healthy Heart
Six Ways to Eat More Healthfully
Oregano: Nature?s Antibiotic and Antiseptic
The History of Ambrotose® Complex
Creating Your Target of Health
5 Tips To Lower Your Cholesterol
Just The Tea FAQs: Health Benefits (Part III)
Seven Habits of Highly Healthy Eaters
Got Sprouts?
How to Use Flax Seed
The Truth About the Meat You Eat
Essential Fatty Acids (EFAs)
Healing Power of 8 Sugars: An Amazing Breakthrough in Nutrition
Our Livers Need for Water
Calcium Absorption and Information
Blood Type and Diet
The Importance of Nutrition and Lifestyle
A Consumers Guide to Soy Terms
Its Not That Bad - The Biggest Lie We Tell Ourselves
The Benefits of Iodine
Affordable and Reliable Web Hosting Starting at $4.49/Month
Sports Nutrition Made Simple
Following these simple nutrition guidelines will allow you to lose... Read More
Food We Take Determines Our Character
When you take your food next time, take care of... Read More
The Best Protein Powder
What is the best protein powder to buy? I get... Read More
Antioxidants - Add a Lean, Muscular Body to the List of Benefits!
I'm sure by now you've heard all about the amazing... Read More
A Home Water Filter - Do We Need To Filter Our Drinking Water?
Do we really need a home water filter? Can't we... Read More
Reasons to Eat Organic Food
Your healthOrganically grown fruit and vegetables are not covered in... Read More
How to Substitute Fat in Your Everyday Diet
Fat is a nutrient that is a contributor to the... Read More
Snack Attack - How to Keep Your Hunger Between Meals from Getting the Best of You
The Benefits of SnackingYou may feel regretful about snacking, but... Read More
Starbucks and Children Health Risks
Do you know the risks to daily intakes of Starbucks... Read More
The Skinny on Oats, Oatmeal, Vitamins, Nutrition for Skin Care and Bath Products
Oats (botanical name Avena sativa)An oat is a grass that... Read More
How to Help Your Picky Eater
One of the most common questions I am asked is... Read More
Gift of Health
People want to get the very best they can when... Read More
Healthy Food Tastes Better!
How is it that we can't seem to think that... Read More
The Benefits Of Drinking Herbal Teas
Herbal teas have long been known to have medicinal benefits... Read More
Why Many Fat Free Diets Do Not Work
Most people understand that it is wise to limit the... Read More
Nutrition Is More Than The Nutrition Facts Box
Nutrition usually only comes up when people are finally deciding... Read More
Carrots : The Master Key For Healthy Living!
It slows ageing, promotes healthy vision, has anti-cancer properties, increases... Read More
Fluoride: A Plot to Dull the American Mind
During the Second World War, the Germans used fluoride as... Read More
Lifestyle Wellness
LIFESTYLE WELLNESS = An Adventure of Health + Vitality!Not a... Read More
Death, Aging, Rejuvenation (Part 4)
Biological clockObviously you need biological clock to time and alarm... Read More
Eliminate Sugar and Lose Weight
If you want to lose weight, there is one thing... Read More
Why You Should Eat Healthier
Every where you look you see articles or news or... Read More
The Worshipful Company of Bakers
Bread is one of the oldest known recipes to man.... Read More
5 Favorite Summer-Break Tips
You can trust me that I make sure to take... Read More
Free List of Fat Burning Foods
This free list of fat burning foods will help you... Read More
Nutrition |