Your Front End

While surfing for traffic or browsing your safelist emails, you are sure to have noticed the very large number of networkers promoting similar, if not identical, programs. Empowerism and Profit Rally are everywhere, as are health related and telecom based MLM opportunities. This is an incredibly competitive time for net marketers. It's difficult to stand out among thousands of other people when everyone is promoting basically the same thing, albeit in slightly different "packages".

Two years ago, a networker could collect daily sign-ups for their favorite biz-opp by simply driving lots of traffic to a nice splash page. While splash pages are still a highly effective form of advertisement, they are less likely to pull sign-ups directly into an opportunity.

Disclaimer: I am not saying you can't build referrals directly through a well built splash page. I am only suggesting that it is more difficult in the year 2005 to grab a surfer and bring them directly into your opportunity than it was in 2003.

We network marketers can be a stubborn lot. Why would we want to join someone else's health related MLM when we are already promoting a very similar program?

Or, from another perspective:

Why would a surfer, who has seen 100 ads for Profit Rally in the past hour of clicking, decide to join from your splash page instead of any of the previous 99? Sure, it could happen. But are the odds of catching that stray surfer good enough to wager your time and/or money on traffic credits?

"Aw Tim. You're full of it. I get loads of active, paying sign-ups into my opportunities every day directly from my adverts."

Fantastic. Thanks for stopping by. The rest of this article is for the folks who are frustrated from clicking their butts off and falling short of any kind of decent results.

In these highly competitive times, a smart network marketer will employ a free front end product or service that allows him/her to meet prospects and share information without coming across as just another cyber recruiter. This "front end" can be anything of value that allows you to make and maintain contact with other networkers. The idea here is to avoid "pitching", and simply give them something they can use and enjoy. Build relationships with people through your front end, and the process of building mutually profitable networks will take care of itself.

Here are just a few examples of front end products you could use to help you network.

- Host your own forum. These resources are very popular, and they are a terrific way to meet like minded people.

- Run your own safelist or banner exchange. This is an easy way to attract a fairly large number of people, because you will be offering a valid form of promotion.

- Build and advertise a resource site that reviews and recommends your favorite marketing tools and resources. Run a mailing list from this site, so visitors can stay informed of any updates or changes you make.

- Start a Yahoo group. It doesn't have to be another "marketing experts" type group. It can be focused on any aspect of this business you feel comfortable with.

- Set up your own chat room and advertise weekly or monthly conferences. You might even think about lining up some cool guest speakers to add some appeal to the events.

By focusing all your promotions on a strong front end product, you can build a large list of contacts and promote any number of programs passively on the "back end". This approach will separate you from the mass of desperate clickers, and put you on the road to quality networking.

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Tim Whiston has enjoyed network marketing on the world wide web since April of 2003. He publishes a monthly ezine, and is the author of Net Marketing Exposed.

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Google News Updated : Sat, 11 Oct 2008 23:50:53 GMT World is united to tackle financial crisis, IMF says - MarketWatch BBC News World is united to tackle financial crisis, IMF says MarketWatch - 2 hours ago By Rex Nutting WASHINGTON (MarketWatch) -- Financial policymakers from 180 nations around the world are united in their resolve to tackle the financial crisis, Youssef Boutros-Ghali, head of the International Monetary Fund's policy committee, ... G7 nations face going cap in hand to China guardian.co.uk Finance officials comments at IMF meetings Reuters AFP - BBC News - Bloomberg - New York Times all 579 news articles Publ.Date : Sat, 11 Oct 2008 21:23:46 GMT Got $700 Billion? Sweat the Details - New York Times Telegraph.co.uk Got $700 Billion? Sweat the Details New York Times - 3 hours ago The bailout plan gives Henry M. Paulson Jr., the Treasury secretary, three broad choices in buying assets. By ALAN S. BLINDER THE House of Representatives was against the bailout bill before it was for it. US firms up plan to buy into banks to stem crisis Reuters Paulson Indicates Need to Purchase Bank Equity `Soon as We Can' Bloomberg Los Angeles Times - Washington Post - The Miami Herald - International Herald Tribune all 2,358 news articles Publ.Date : Sat, 11 Oct 2008 20:39:07 GMT YouTube to play full TV episodes with ads - Afterdawn.com Vancouver Sun YouTube to play full TV episodes with ads Afterdawn.com - 2 hours ago Google has announced that it will begin offering full-length TV episodes through its YouTube platform beginning this week, thanks to a content deal with CBS. YouTube to Offer TV Shows With Ads Strewn Through New York Times YouTube beams up Star Trek for long-form video, prominent new ads CNET News Wall Street Journal - eFluxMedia - Silicon Alley Insider - Bizjournals.com all 109 news articles Publ.Date : Sat, 11 Oct 2008 21:13:12 GMT GOP Officials Hope for Stability From McCain - New York Times Voice of America GOP Officials Hope for Stability From McCain New York Times - 1 hour ago By ADAM NAGOURNEY and ELISABETH BUMILLER Republican leaders across the country said Saturday that they were worried that Senator John McCain was heading for defeat unless he brought stability to his presidential candidacy and settled on a clear message ... Antiwar Protestor Disrupts McCain Iowa Rally Washington Post Obama needs 75 percent turnout in Philadelphia, says Rendell CNN Political Ticker The Weekly Standard - Summit Daily News - USA Today - WNCT all 1,087 news articles Publ.Date : Sat, 11 Oct 2008 22:23:47 GMT US space tourist set for blast-off - Reuters Canada.com US space tourist set for blast-off Reuters - 40 minutes ago By Maria Golovnina BAIKONUR, Kazakhstan (Reuters) - US video game magnate Richard Garriott will blast off into space aboard a Russian spaceship on Sunday watched by his father, a NASA astronaut who went into space at the height of the Cold War. US space tourist set for launch BBC News Russian space chief reassures US partners The Associated Press Times Online - USA Today - Spaceflight Now - RedOrbit all 287 news articles Publ.Date : Sat, 11 Oct 2008 23:10:50 GMT Nobel Peace Prize winner wants jobs for the young - International Herald Tribune Times Online Nobel Peace Prize winner wants jobs for the young International Herald Tribune - 10 hours ago AP HELSINKI, Finland: Nobel Peace Prize winner Martti Ahtisaari said Saturday that finding jobs for more than 1 billion young people in the Middle East and Asia will be a major challenge to peacebuilding in the next decade. Video: Ex-Finland President Wins Nobel Peace Prize AssociatedPress Nobel Finn Wall Street Journal Voice of America - Times Online - Burlington Hawk Eye all 1,453 news articles Publ.Date : Sat, 11 Oct 2008 13:12:07 GMT Gay Marriage Is Ruled Legal in Connecticut - New York Times Boston Globe Gay Marriage Is Ruled Legal in Connecticut New York Times - 5 hours ago In Hartford, Crystal Pretzman of Willimantic, Conn., celebrated the State Supreme Court's decision to legalize same-sex marriage. Video: Connecticut Court Allows Gay Marriage AssociatedPress Marriage ruling not the end of debate in Conn. The Associated Press Newsday - Washington Post - Reuters - NECN all 1,711 news articles Publ.Date : Sat, 11 Oct 2008 18:13:08 GMT Automate Your Blogging RSS Parser

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