Building Large Volume of Potentiel Customers is Critical
How many opportunities to expose people to your business do you miss everyday? Do the people you come in contact with regularly or randomly in your daily routine know about your business? If not, you're missing MANY golden opportunities to "fill your pipeline".
Every successful business is familiar with the concept of "filling the pipeline". You should be familiar with it, too! It's an important practice in building any kind of successful business. "Filling the pipeline" means building as large a volume of potential customers as possible. Why? Because every business is a numbers business! The more people that know about your business the more successful your business is likely to be.
As you expose people to your business, they are entering your "pipeline". As you follow up with them or as their circumstances and needs change, they move through your "pipeline"; and many eventually pop out the other end as customers or as associates in your business.
Traditional businesses advertise to fill their "pipelines". You can advertise too but advertising is expensive, impersonal and not always as productive as you wish. Maximizing your everyday encounters is personal, inexpensive AND very productive! All it takes to maximize your everyday encounters to "fill your pipeline" is to start putting your business card in the hands of as many people as possible!
Just look at how easy it is to put your business card in the hands of the people you come in contact with on a daily basis:
Scenario #1: Someone you know.
(After your normal conversation). Oh, by the way, if you get a chance check out my new website! (Then hand them your business card).
Note: This approach can be added to the end of just about any type of conversation. This approach will often times pique the person's curiosity enough to ask about it, visit it, or both! Bingo! They're in your "pipeline"!!
Scenario #2: Someone you don't know. (Ex: someone in a check out line with you, someone waiting on you while shopping or eating etc.)
(After you thank them for their service). Oh, by the way I'm looking for some unbiased feedback on my new website. (Hand them your business card) If you get a chance and can take a look I'd appreciate it. There's a contact link on the site you can use to use to tell me what you think.
It doesn't take much imagination to visualize the potential of these approaches to "filling your pipeline"! There are plenty of ways to expose masses of people to your business and there's a place for that in your business plan. Just be sure you're not missing the daily opportunities to expose people to your business.
Make it a practice to never leave home without a pocket-full or purse-full of your business cards and become proficient in tactfully handing them out during the course of you normal everyday activities. If you do, you'll have a "pipeline" that will propel your business to a level of success others will envy and you'll enjoy!
Feature Focus
In business, presentation is everything! You need to find a system that presents a very professional presentation of your entire business(s) and product portfolio.It also has to helps you present a professional image to those people you are coming in contact with personally.
You must use powerful sales and marketing aids. Things that can be personalize so you can print what you need when you need them.
Things such as business cards, flyers, posters, postcards, letterhead, business letters, special reports, brochures, and counter cards. Each one should be able to be personlized with your contact information and printed in black and white or color as needed.
Something to consider..
We live in a fluid, fluid world. Old rules are going, going, gone. The Web changes EVERYTHING! One question confronts every institution and every individual: Fight the change or grab hold and enjoy the ride!! -Tom Peters
Wireless data access experienced a 29% increase in global wireless Internet users in 2004, according to Ipsos-Insight and reported by Red Herring Fast Stats, 44% of Internet users in measured markets have accessed the Internet wirelessly. Growth was most significant in the US and Japan. Consumer spending on online content grew 14% in 2004 to $1.8 bln, according to Online Publishers Association and ComScore Networks.
A 2004 study of online banking at the nation's 10 largest financial institutions found that on average 22 million consumers a month logged into their accounts, a nearly 30% increase from 2003. (ItFact.biz) Consider these quotes
If at first you don't succeed, try, try, try again. -W.E. Hickson
If at first you don't succeed, you're running about average. -M.H. Alderson
Ron Eagle
Po Box 23029
Moncton,N.B.,Canada
E1A 6s8
roneagle@nbnet.nb.ca
http://www.myopp.com/financialgrowthpublishing
Direct Line: 1-506-856-6807(8am - 11:pm Eastern)
International callers use http://www.Skype.com
My Skype ID. is: roniswell(Add me to your "Contact List")
 Google News Updated : Thu, 24 Jul 2008 00:51:42 GMT 'Dark Knight' Christian Bale's lady sidekick: Sibi Bale - Los Angeles Times
Los Angeles Times - Like the Dark Knight/Bruce Wayne, Christian Bale is a real-life man of mystery. Averse to personal publicity, he is well-known for not wanting to discuss his private life. Christian Bale, Wife "Solid" at Knight's Spain Premiere Bale attends 'Dark Knight' premiere in Spain Publ.Date : Wed, 23 Jul 2008 23:54:18 GMT Bloomberg, Gates pledge $375 mln against tobacco - Reuters
Reuters - By Christine Kearney NEW YORK, July 23 (Reuters) - New York Mayor Michael Bloomberg and Microsoft Corp (MSFT.O: Quote, Profile, Research, Stock Buzz) co-founder Bill Gates pledged $375 million on Wednesday to fight what they called a global tobacco ... Video: Gates, Bloomberg Pool Riches to Fight Smoking Bloomberg and Gates fight smoking Publ.Date : Wed, 23 Jul 2008 23:11:25 GMT Report: Eagles call Packers about Favre - SportingNews.com
SportingNews.com - While the Philadelphia Eagles are taking it easy with Donovan McNabb in training camp as he works his way back from a shoulder injury, that hasn't stopped them from going after some potential insurance. Winfield a Favre fan AP Source: Goodell monitoring Favre situation Publ.Date : Wed, 23 Jul 2008 23:26:08 GMT The night Karadzic rocked the Madhouse - guardian.co.uk
guardian.co.uk - A man plays a gusle in a bar called Madhouse in Belgrade, where war crimes suspect Radovan Karadzic is now known to have frequented. Video: Karadzic's arrest sparks clashes - 23 Jul 08 Arrest of Radovan Karadzic: Why Now and Who's Next? Publ.Date : Wed, 23 Jul 2008 20:35:43 GMT Review: 'Step Brothers' - 40-year-old goobers - San Francisco Chronicle San Francisco Chronicle - Step Brothers: Comedy. Starring Will Ferrell and John C. Reilly. Directed by Adam McKay. (R. 95 minutes. At Bay Area theaters. For complete movie listings and show times, and to buy tickets for select theaters, go to sfgate. Video: The Stars of 'Step Brothers' `Step Brothers' Ferrell, Reilly reunite as duo Publ.Date : Wed, 23 Jul 2008 22:39:58 GMT Red alert! The cellphone warning has been issued - Los Angeles Times
Los Angeles Times - Now he's done it. Dr. Ronald B. Herberman, director of the University of Pittsburgh Cancer Institute, has said what no one else would -- no cancer experts anyway. Pittsburgh Cancer Center Warns of Cell Phone Risks Cancer researcher warns about cell phone use Publ.Date : Thu, 24 Jul 2008 00:07:36 GMT Hurricane Dolly Makes Landfall in Southern Texas (Update2) - Bloomberg
Bloomberg - By Demian McLean July 23 (Bloomberg) -- Hurricane Dolly was downgraded to a Category 1 storm as it made landfall today in southern Texas, where coastal residents weathered their first direct hit by a hurricane in almost a decade. Video: Dolly Pummels Texas Gulf Coast Dolly forces refining cuts, hits gas output Publ.Date : Wed, 23 Jul 2008 23:36:26 GMT RSS to HTML |
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