How to Change Somebody?s Mind
Believe me, it's not easy! And sometimes, it doesn't work at all.
But while researching my book on how to produce more memorable writing, I stumbled upon these "mind changing" ideas from multiple sources.
Remember, I'm a writer, not a psychologist. So the methods shown here come mostly from writers and speakers who've successfully altered perceptions through presentations and persuasive reports.
1. Wear the other person's shoes ? Ask questions to find out why someone holds a completely different view from yours.
2. Ask that person to amplify his/her position ? Are your opponent's views based on actual data, or on disputed or second-hand information that might be challenged?
3. If that person's views are based on data, is the source of that data credible?
4. What common positions do you hold? Politicians can often win a hostile audience by first discussing values everyone shares. If we can agree on common goals, perhaps readers/listeners will follow us when we lead them down new pathways.
5. Can some position be compromised? In negotiations, I often give away a small point in order to show willingness to arrive at an agreement.
6. Point out your side's best points. Remember the fence-painting episode from "Tom Sawyer"? Tom makes his task seem so appealing his friends offer him all sorts of prizes if he'll let them participate.
7. Speaking of "good points" ? Sometimes negotiation can become a "listing" contest. Can you reinforce your position by listing a number of positive things about your proposal? Example: "Ten reasons you should vote for Proposition A."
Rix Quinn offers lots of writing and persuasive ideas in his book "Words That Stick." It's available from your local bookstore, or http://www.amazon.com/exec/obidos/ASIN /1580085768/qid/
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Reuters - By Fredrik Dahl TEHRAN, July 9 (Reuters) - Iran has test fired nine long- and medium-range missiles, including one which it has previously said could reach Israel and US bases in the region, state media reported on Wednesday. Iran Test-Fires Missile Capable of Reaching Israel (Update1) Iran test-fires Shahab-3 long-range missile Publ.Date : Wed, 09 Jul 2008 06:02:53 GMT Cheesesteaks, troops withdrawals and cigarettes that kill Iranians… - FOXNews FOXNews - by Mosheh Oinounou PITTSBURGH, PA - Sen. McCain, joined by his wife Cindy, made a previously unannounced visit to the Primanti Brothers Restaurant and Bar, a famous Pittsburgh-area sandwich shop, Tuesday evening for a retail stop-turned media ... Caution: Can Iran cigarette jokes be dangerous to McCain's ... McCain jokes about killing Iranians with cigarettes Publ.Date : Wed, 09 Jul 2008 02:11:13 GMT McCain, Obama court Latino group - Los Angeles Times
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BusinessWeek - by Aaron Ricadela VMware ended a long-running battle over its strategic direction on July 8, ousting co-founder and CEO Diane Greene and installing Microsoft veteran Paul Maritz in her place. EMC Replaces the Chief and Co-Founder of VMware, Silencing Talk of ... VMware CEO abruptly replaced Publ.Date : Wed, 09 Jul 2008 05:13:27 GMT Reiser deal ultimately hinges on judge's OK - San Francisco Chronicle
San Francisco Chronicle - (07-08) 17:14 PDT OAKLAND -- The defense can ask for a deal in a murder case like Hans Reiser's, and the prosecution can sign off on it, but it's the judge who has the final say. Reiser takes plea deal for lesser sentence My interview with murderer Hans Reiser Publ.Date : Wed, 09 Jul 2008 06:23:31 GMT Hunger for victory defines Obama - Financial Times
Financial Times - By Edward Luce in Washington When Democrats criticise John McCain, they first praise his honourable military record. When Republicans do the same to Barack Obama, many begin by conceding that he is an “attractive and talented candidate”. Video: AP Campaign Minute McCain, Obama Trade Early Fire in TV Ads Publ.Date : Wed, 09 Jul 2008 04:54:07 GMT Increased Web Site Traffic |
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