A Guide to Brochure Printing
Brochure printing can be easy if you first identify your needs and have a clear sense of your budget. Whether it is for is a real estate listing, a trade show handout, a data sheet, or another application, brochures are a great promotional tool.
Start with a layout that includes the text and images you will need to convey your message. Then choose the type of printing that best suits your brochure. Brochures are typically printed in more than one color.
There are two basic choices in printing: offset printing and laser or digital printing. Both printing processes are capable of producing large quantities of high-quality documents. Most high quality, full-color commercial printing is done on offset presses using the four-color process. Offset printing is a process whereby ink is spread on a metal plate with etched images, is transferred to an intermediary surface, and is then applied to paper by pressing the paper against the intermediary surface. Although set-up costs can be relatively high, the actual printing is generally inexpensive.
Laser or digital printing uses a laser beam to produce an image; this is also the way copy machines work. Offset printing usually produces clearer, crisper type and higher resolution images than laser or digital printing. However, smaller printing jobs can be done on a small low-volume laser or inkjet printer, or at a copy store, thereby eliminating set-up fees and some shipping costs.
Choosing paper is another very important aspect of brochure printing. Most printers will recommend a heavyweight, coated, or glossy paper to achieve a more vibrant, upscale look.
The folding of your brochure is another key consideration. Basic folding options include: the half fold or single fold, the tri fold (the left and right flaps open), and the "Z" fold (which opens up like an accordion). Almost all printers will give you a greater discount the more you print.
Brochure printing can be easy and fun and allow for a good deal of self-expression, so go ahead, what are you waiting for? Print that brochure.
Brochure Printing Info provides detailed information about cheap, color, and full color brochure printing services, and advice on finding a brochure printing company and quote. Brochure Printing Info is the sister site of Laser Toner Web.
 Google News Updated : Tue, 07 Oct 2008 20:50:00 GMT Qantas Involved in Another Air Incident - New York Times
New York Times - By Liz Robbins It has been 20 years since Dustin Hoffman’s character Raymond Babbitt in “Rain Man” made Qantas synonymous with air safety, claiming he would only fly the Australian airline because it had never crashed. Qantas passengers arrive in Perth after mid-air ordeal Fifteen badly hurt as Qantas jet drops Publ.Date : Tue, 07 Oct 2008 20:24:06 GMT Cough, Cold Drugs Not for Kids Under 4 - WebMD
WebMD - By Miranda Hitti Oct. 7, 2008 -- Don't use over-the-counter pediatric cough and cold drugs in kids younger than 4. Leading makers of over-the-counter pediatric cough and cold drugs are putting that message on the products' labels, according to the ... Cold, Cough Medicines for Children Get Added Warnings (Update3) Drug Companies Say No Cold Meds for Kids Under 4 Publ.Date : Tue, 07 Oct 2008 18:48:20 GMT Bernanke hints at possible interest rate cut - MarketWatch
MarketWatch - By Greg Robb, MarketWatch WASHINGTON (MarketWatch) - Federal Reserve Chairman Ben Bernanke opened the door on Tuesday for a possible interest rate cut to help rescue the economy from a severe downturn, admitting that the global panic in the financial ... Video: Bernanke signals possible rate cut Bernanke: Economic outlook weaker Publ.Date : Tue, 07 Oct 2008 20:18:10 GMT Wells Fargo may get lion's share of Wachovia deposits: report - MarketWatch
MarketWatch - By John Spence, MarketWatch BOSTON (MarketWatch) -- Wells Fargo & Co. may get as much as 80% of Wachovia Corp.'s deposits, with the remainder likely going to Citigroup Inc., according to a published report Tuesday. Citi, Wachovia, Wells temporarily halt litigation Wachovia shares waver as Citi, Wells Fargo wrangle Publ.Date : Tue, 07 Oct 2008 20:17:51 GMT Sleuth's Presidential Debate Watch Game - Washington Post Washington Post - Tonight's debate watch games probably won't be as much fun as last week's Palin Bingo. But don't fret, there are still games to be played during this second presidential debate between John McCain and Barack Obama. 'Aggressive' debate expected between McCain, Obama * McCain looks for way to stop Obama's momentum Publ.Date : Tue, 07 Oct 2008 20:08:21 GMT AIG's ex-CEOs blamed for crisis - CNNMoney.com
CNNMoney.com - House panel chairman says executives got undeserved riches, while ex-CEOs blame accounting rules and market conditions for leading to $85B bailout. Joe Cassano: The Man Who Brought Down AIG? AIG CEOs Blame Each Other, Accounting for Insurer's Downfall Publ.Date : Tue, 07 Oct 2008 19:11:18 GMT Thai Army Sends Troops to Help Police Keep Peace - Washington Post
Washington Post - Thailand's military agreed Tuesday to deploy hundreds of unarmed soldiers to the streets of Bangkok to help police restore order after violent clashes between police and protesters that left at least 1 person dead. Video: Raw Video: Tear Gas Fired at Thai Protestors Troops deployed as one dead, hundreds hurt in Thai protests Publ.Date : Tue, 07 Oct 2008 16:12:03 GMT Increase Search Engine Traffic |
PARLOT::Ebooks, Scripts,
Websites, and more... As a self-employed professional, you have two basic strategies for... Read More Motivating strangers to give their money away is one of... Read More One of the biggest mistakes we could make as business... Read More Do you ever wonder if you could be doing a... Read More When you want someone to like you, associate yourself with... Read More Many service professionals tell me that they are uncomfortable with... Read More After 11 years in sales, I've put together and delivered... Read More When your envelopes aren't opened, you can't make money! Beforeyou... Read More I have been designing Yellow Page ads for the past... Read More How Toyota Captured the #1 Market Share . . .... Read More There are basically two ways in which you can either... Read More The media is a business's absolute best friend. It is... Read More Many a home business owner has spent sleepless nights thinking... Read More So you've decided to start publishing an e-newsletter, or you'd... Read More How do you make the intangible real? How do you... Read More It is a well known web site marketing strategy: To... Read More Narrowing your focus to one primary group of people is... Read More Today's constant bombardment of marketing messages means your materials must... Read More 6 Secrets to Stellar Sales PresentationsEvery sale is won or... Read More The purpose of business is to create and retain a... Read More We all know the saying, "Failing to plan (prepare) is... Read More Will postcards be an advantage for you?The latest craze these... Read More What Is A Joint Venture?A joint venture is an agreement... Read More December marked the 40th anniversary of the original broadcast of... Read More In a previous installment, we spoke about how to come... Read More
Adsense
websites
Marketing Messages: Your 10 Most Important Business Principles
How to Write Fundraising Letters That Motivate Donors To Make Donations to Your Non-Profit
Keep Costs Down and Keep the Marketing Strategy Simple
Top 5 Ways to Generate Qualified Leads for Your Small Business
Promotional Mugs: Become a Part of the Legendary Coffee Experience
Connecting With Your Clients
Are Your Prospects Walking Out on You?
20 Tricks to Help Get That Envelope Opened
Beware of Magazine Style Yellow Pages Ad Design.
How Toyota Captured the #1 Market Share . . . Through Solid Decision-Making!
Are You Attracting or Repelling Prospects?
Networking the Media
The Great Direct Marketing Conundrum
Marketing with Special Reports. 5 Ways to Develop Content Your Prospects Cant Wait to Read
Making the Intangible Real
Web Site Marketing Strategy: 8 Ways To Increase The Perceived Value Of Your Freebies
Identify The Ideal Target Audience With These 5 Tips
Take the Test: Do Your Marketing Materials Really Grab Attention?
Make Your Prospects Say Yes!
Creating Customer Value
Marketing Planning - Preparation and Accountability
Postcard Mania
50 Unbelievable Benefits Of Joint Venture Marketing
Hermey Wants To Be A Dentist
Developing a Contact List- Part Two
Affordable and Reliable Web Hosting Starting at $4.49/Month
Meaning and Marketing - The Hurricane
I step outside my back door and look at some... Read More
Online Communities - A Marketers Wildest Dream and Worst Nightmare!
Online Communities are all over the Internet and attract lots... Read More
The 7 Commandments of Marketing
Marketing is the key to success with any business, online... Read More
10 steps to promote your business
1) Word of mouth is the most cost-effective, powerful form... Read More
Use a Guarantee In Your Headline To Increase Trust
Sometimes you can use a guarantee effectively in your headline.... Read More
Why Most Marketing Videos Dont Work
Every now and then I will meet someone who has... Read More
Direct Mail Marketing Done Correctly, Cannot Fail
So how do you do it?Direct mail marketing. When it... Read More
The Greatest Business Tips are FREE
The best way for someone to hang on to a... Read More
How Testimonials Can Put You in the Spotlight
If you need evidence that a testimonial or referral can... Read More
Beware of Magazine Style Yellow Pages Ad Design.
I have been designing Yellow Page ads for the past... Read More
FREE Means MORE Business
Why give freebies?We have all seen freebies at trade shows... Read More
Fundamental Strategic Marketing Mistakes to Avoid
This is a pretty tough global economy and it is... Read More
The Day I Learned to Start Saying No
It was the fall of 1998 when I had just... Read More
Why Do They Buy?
A recent issue of Entrepreneur magazine included a marketing story... Read More
The Top Seven Marketing Mistakes
In my view, nearly all government statistics about reasons for... Read More
Happy Hunting!
Before you ever get on the telephone, send a marketing... Read More
It Takes Two - How to Cultivate Profitable Alliances
"Cross promoting with other businesses can give you a significant... Read More
How to Avoid the Line Extension Trap
If you follow the prevailing logic of most modern companies,... Read More
Why Do You Need to be in the SERPS?
Why does your business need to be in the Search... Read More
Eight No Cost Ways to Market Your Business
Are you trying to promote your business with a tiny... Read More
Always On Stage - 3 Quick Tips for Trade Show Exhibitors
Do you feel uncomfortable when you're in the trade show... Read More
Your Elevator Speech ? Have You Updated Yours Recently?
Do you have an elevator speech? Does it get people's... Read More
Customers: The Key To Successful Marketing
How well do you know your customers?What is the primary... Read More
Do You Know Where Your Marketing Dollars Are Going?
We all know the importance of marketing to increase sales... Read More
Is A Marketing Plan The Same Thing As A Communications Plan?
How does a marketing plan relate to an organization's communications... Read More
Marketing |