Heres The REAL Reason Bush Won: The Dark Night Of The Leadership Soul

George Bush won the election because he was finally able to break out of the presidential bubble and give "leadership talks" on a consistent basis.

But to do it, he had to face the dark night of his leadership soul. And this is a lesson for ALL leaders.

The presidential bubble is that physical and psychological insulation that descends upon the president of the United States the moment he's sworn in.

Inside the bubble, people continually agree with him. Inside the bubble, he can give canned speeches in front of canned audiences ? all to his heart's content -- and think he's doing a great job as a communicator. But the bubble ultimately is a blight, and it almost destroyed the Bush presidency mainly because it kept him from giving what I call leadership talks.

Presentations and speeches primarily communicate information, but leadership talks are a much more effective leadership communication tool. They establish a deep, human emotional connection with people.

It's taken me 20 years of working with thousands of leaders around the world to identify what leadership talks are and to show how they should be given. However, leadership talks have been around since the dawn of history. In all cultures and countries, whenever a people had to do great things, one thing had to take place, a leader had to gather those people together and speak from the heart.

That heartfelt speech to win the hearts of key segments of voters was what George Bush was lacking in the campaign, especially throughout the debates in which he was beaten badly by John Kerry.

After those debates, George Bush faced the dark night of his leadership soul. It happens to many leaders when they realize that in order to succeed they have to abandon what worked before for them and jump off a cliff and make their wings on the way down.

FDR faced it when he got polio and responded by seeking to continue in political life with wisdom and persistence and compassion. Winston Churchill faced it at Dunkirk. Harry Truman faced it in 1948 when it looked as if he would be defeated by Tom Dewey, and he made his now famous whistle stop campaigning that enabled him to come from behind and win. Ronald Reagan faced it when he decided that he would run for president at 68 years old.

George Bush faced it after the debates. He could have remained in the presidential bubble and given his canned speeches in front of canned audiences. But instead, he decided to go out there and be himself and lay it all on the line. During the last weeks of the campaign, he pretty much dispensed with the canned and just stood up there and spoke from the heart to voters in the battleground states. For the first time in the campaign, he was out of the bubble giving leadership talks. And it made all the difference in the world.

Leaders take note. When you face the dark night of your leadership soul and must take new action to get new results, break out of whatever bubble you might be in and start giving leadership talks.

2004 © The Filson Leadership Group, Inc. All rights reserved.

PERMISSION TO REPUBLISH: This article may be republished in newsletters and on web sites provided attribution is provided to the author, and it appears with the included copyright, resource box and live web site link. Email notice of intent to publish is appreciated but not required: mail to: brent@actionleadership.com.

About The Author

The author of 23 books, Brent Filson's recent books are, THE LEADERSHIP TALK: THE GREATEST LEADERSHIP TOOL and 101 WAYS TO GIVE GREAT LEADERSHIP TALKS. He is founder and president of The Filson Leadership Group, Inc. ? and has worked with thousands of leaders worldwide during the past 20 years helping them achieve sizable increases in hard, measured results.

Sign up for his free leadership ezine and get a free guide, "49 Ways To Turn Action Into Results," at www.actionleadership.com.

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Google News Updated : Sat, 05 Jul 2008 18:55:12 GMT Barack Obama now wears his patriotism on his lapel - Los Angeles Times ABC News Barack Obama now wears his patriotism on his lapel Los Angeles Times - 12 hours ago Jae C. Hong / AP FLAG-WAVER: Sen. Barack Obama and daughter Sasha are onlookers at an Independence Day parade in Butte, Mont. Tired of having his patriotism questioned, the Democratic candidate has made Old Glory a major visual element of his campaign. In Montana, Obama Tries to Rally Support on Iraq New York Times In Montana on the Fourth, a Barometer of Obama's Chances Washington Post New York Daily News - Fort Worth Star Telegram - The Associated Press - NY1 all 700 news articles Publ.Date : Sat, 05 Jul 2008 06:25:05 GMT Study suggests serotonin plays a role in SIDS - Los Angeles Times The Money Times Study suggests serotonin plays a role in SIDS Los Angeles Times - 11 hours ago Mice who overproduced the brain chemical showed symptoms similar to those of the infant syndrome before they died. By Wendy Hansen, Los Angeles Times Staff Writer Mice genetically engineered to overproduce the brain chemical serotonin died at an early ... SIDS Linked to Brain Chemical Dysfunction Washington Post Chance discovery points to crib death cause Reuters eFluxMedia - WebMD - BBC News - The Associated Press all 260 news articles Publ.Date : Sat, 05 Jul 2008 07:03:56 GMT European Bonds Post Fourth Weekly Gain on Interest Rate Outlook - Bloomberg European Bonds Post Fourth Weekly Gain on Interest Rate Outlook Bloomberg - 11 hours ago By Anchalee Worrachate July 5 (Bloomberg) -- European two-year government notes rose for a fourth week, the longest winning streak since February, as traders pared bets policy makers will lift interest rates again this year after raising them two days ... Fighting Inflation, Europeans Raise Rate New York Times Bernanke's French Lesson Wall Street Journal International Herald Tribune - MarketWatch - Reuters - Forbes all 1,857 news articles Publ.Date : Sat, 05 Jul 2008 07:22:39 GMT African Union Weakened by Summit Inaction on Zimbabwe - Voice of America BBC News African Union Weakened by Summit Inaction on Zimbabwe Voice of America - Jul 4, 2008 By Peter Heinlein The African Union's reputation suffered a setback during the past week when its leaders faltered in the face of Robert Mugabe's blunt challenge to democratic norms in Zimbabwe. Q&A: Zimbabwe's disputed election guardian.co.uk Recognise me as Zimbabwe president or no talks: Mugabe AFP The Associated Press - Xinhua - Times Online - Reuters all 5,332 news articles Publ.Date : Fri, 04 Jul 2008 18:02:07 GMT Target: Barack Obama. Strategy: What Day Is It? - New York Times ABC News Target: Barack Obama. Strategy: What Day Is It? New York Times - 19 hours ago By PATRICK HEALY Despite a three-month head start, Senator John McCain has struggled to solidify lines of attack against Senator Barack Obama for the general election, Republican operatives say and some of his own advisers acknowledge, running into ... US candidates practise their U-turns BBC News Obama Predicts Political ‘Realignment,’ Tries to Put Montana in Play FOXNews Baltimore Sun - Austin American-Statesman - CounterPunch - National Review Online all 1,829 news articles Publ.Date : Fri, 04 Jul 2008 23:37:50 GMT 2 fires still raging along Calif.'s Central Coast - The Associated Press The Associated Press 2 fires still raging along Calif.'s Central Coast The Associated Press - 54 minutes ago BIG SUR, Calif. (AP) - Cool, damp weather early Saturday helped crews gain ground on the huge wildfire that wiped out this coastal retreat's holiday tourist trade, allowing some personnel and gear to be shifted to a growing blaze farther south Nearly ... Video: Wind Keeps California Wildfires Raging AssociatedPress Gov. sending in troops to fight Cal wildfires Mercury-Register Lompoc Record - Santa Maria Times - The Santa Barbara Independent - New York Times all 1,471 news articles Publ.Date : Sat, 05 Jul 2008 18:01:11 GMT Obama and Clinton, Together Again - Washington Post New York Daily News Obama and Clinton, Together Again Washington Post - 1 hour ago By Jonathan Weisman BUTTE, Mont. -- Putting their money where their mouths are, Barack Obama and Hillary Rodham Clinton will appear together three times over two days next week, raising money for each other and further advancing the Democratic cause of ... Obama and Clinton Will Raise Funds Together Next Week in NYC ABC News Obama, Clinton to hold joint fundraisers in NY The Associated Press CNN Political Ticker - New York Times - CNN - Reuters all 565 news articles Publ.Date : Sat, 05 Jul 2008 17:26:50 GMT RSS For Web Pages Increase Online Traffic

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