Harness the Power of the Internet

Whether you're a service business working to obtain clients, a manufacturer selling products, or a non-profit organization selling your good works, you must spread the word. You must speak up to be heard. Getting a response requires consistent and persistent self-promotion. It is a simple formula: Commit to marketing your services, and business will grow.

As part of your overall strategy, your website is a powerful tool to increase your visibility. Your prospects can immediately access information about your organization ? instant gratification! A website gives your organization the ability to provide a comprehensive explanation of your services, products, or programs. It can add credibility by listing your clients and their testimonials. Visitors can learn about your staff, and even see pictures of them.

You can draw prospects in with compelling and pertinent content. Articles, tips, and quizzes not only show off your company's expertise and skills, but they are interesting and can educate people about a wide variety of topics.

Your website is a versatile tool, with almost endless potential to be a powerful outreach and promotion workhorse for your organization. Here are just a few examples of ways a website can help you:

* Non-profit organizations can use the website to fundraise, increase membership, solicit volunteers, and encourage people to join in political activism. Online forms allow people to respond immediately.

* Retail businesses can include online catalogs with pictures of their products and online order forms.

* Creative businesses can include online portfolios to show examples of their work.

* Extend the reach of your website by linking to other websites and listing your site with search engines.

* Make the most of meta tags and keywords (you'll probably have to ask a website programmer to help you with this one!)

Copyright © 2002, Wendy Gray Maynard, Kinesis

Wendy Gray Maynard is the co-owner of Kinesis. Kinesis specializes in marketing, graphic design, and business writing.

Visit http://www.kinesisinc.com to sign up for Kinesis Quickies, our free e-newsletter featuring free marketing wisdom and tips.

---

Google News Updated : Thu, 24 Jul 2008 18:51:58 GMT Ford Has $8.7 Billion Loss, Shifts Away From Trucks (Update4) - Bloomberg Ford Has $8.7 Billion Loss, Shifts Away From Trucks (Update4) Bloomberg - 44 minutes ago By Bill Koenig July 24 (Bloomberg) -- Ford Motor Co., the world's third- biggest automaker, posted a record quarterly loss of $8.7 billion and accelerated a conversion to fuel-efficient vehicles to wean itself from money-losing trucks. Ford's Worst Quarter Ever BusinessWeek Ford Posts Loss of $8.7 Billion on Asset Woes New York Times Forbes - CNNMoney.com - Reuters - Los Angeles Times all 1,181 news articles Publ.Date : Thu, 24 Jul 2008 18:07:48 GMT Health Buzz: A $500 million Antismoking Campaign and Other Health News - U.S. News & World Report BBC News Health Buzz: A $500 million Antismoking Campaign and Other Health News U.S. News & World Report - 3 hours ago Billionaires Bill Gates and New York City Mayor Michael R. Bloomberg announced yesterday that they'll contribute a combined $500 million to a worldwide antismoking campaign, the New York Times reports. Video: Gates, Bloomberg Pool Riches to Fight Smoking AssociatedPress The $500 million war on smoking Minneapolis Star Tribune Reuters - Newsday - Economist - California Healthline all 639 news articles Publ.Date : Thu, 24 Jul 2008 15:43:30 GMT Arizona reports first West Nile death of 2008 - Bizjournals.com TheMedGuru Arizona reports first West Nile death of 2008 Bizjournals.com - 1 hour ago Arizona has reported its first death from the West Nile virus this year. It also is the first West Nile death in the US this year. First bird in Nassau tests positive for West Nile Newsday Fighting West Nile Alexandria Gazette Packet KTAR.com - AZFamily - FOXBusiness - Boston Globe all 231 news articles Publ.Date : Thu, 24 Jul 2008 17:45:00 GMT FOX News Poll: No Bounce for Obama From Overseas Trip - FOXNews ABC News FOX News Poll: No Bounce for Obama From Overseas Trip FOXNews - 27 minutes ago By Dana Blanton The significant news coverage Barack Obama is receiving on his foreign trip has not translated into a bounce in his numbers, a just-released FOX News poll shows. Wanted: 2 million poll workers for November The Associated Press Comment by Leonard Steinhorn Prof, School of Communication, American University New York Times - CNN - United Press International - PolitickerCA all 689 news articles Publ.Date : Thu, 24 Jul 2008 18:24:50 GMT Would UN Security Council Postpone Any Prosecution of Sudanese Leader? - Voice of America Voice of America Would UN Security Council Postpone Any Prosecution of Sudanese Leader? Voice of America - 1 hour ago By Joe De Capua As the International Criminal Court (ICC) considers whether to issue arrest warrants for Sudanese President al-Bashir, some are calling on the UN Security Council to block the action. Sudan's Beshir pledges peace as he leaves Darfur AFP Jordan's lower house opposes charges against Sudanese president Xinhua Hindu - Los Angeles Times - istockAnalyst.com - AllAfrica.com all 1,823 news articles Publ.Date : Thu, 24 Jul 2008 17:30:10 GMT Swimmer’s Positive Test Puts Olympic Berth Doubt - New York Times New York Times Swimmer’s Positive Test Puts Olympic Berth Doubt New York Times - 30 minutes ago By KAREN CROUSE The swimmer Jessica Hardy has not been penalized for a doping offense despite published reports that she tested positive for a banned substance. Video: Source:Hardy Tests Positive for Banned Substance AssociatedPress Sequence doesn't make Sense Los Angeles Times Gay Wired - Palo Alto Online - The Wenatchee World Online - The Associated Press all 750 news articles Publ.Date : Thu, 24 Jul 2008 18:21:30 GMT South Texas begins cleanup after Hurricane Dolly - The Associated Press Calgary Herald South Texas begins cleanup after Hurricane Dolly The Associated Press - 30 minutes ago HARLINGEN, Texas (AP) - Residents across south Texas slogged through knee-deep muddy waters, tiptoed around downed power lines and dug through debris Thursday, but were thankful that Hurricane Dolly didn't pack the wallop they had feared. Video: Tropical Storm Dolly Causes Flood Worries AssociatedPress Dolly weakens, pushes inland USA Today East Valley Tribune - AHN - KIII TV3 - KVIA all 7,399 news articles Publ.Date : Thu, 24 Jul 2008 18:21:14 GMT Amazon Associate Store Clickbank

PARLOT::Ebooks, Scripts, Websites, and more...

Adsense websites

4 Ways In Which You Can Achieve Critical Mass

Critical Mass Website Promotion is the elite goal rarely attained... Read More

Stitching Up a Niche

I am a great admirer of businesses that serve and... Read More

Keys To Successful and Profitable Niche Marketing

The market world is increasingly becoming specialized. Instead of offering... Read More

How to Start an Internet Business

The first thing I must say is it's a mine... Read More

Advertising Sucks! Long Live The Web!

How much does an advert in Yellow Pages cost? How... Read More

Five Steps To Successful Web Marketing And Sales Process!

The basic principles used successfully by brick and mortar storefronts... Read More

List Building Through Cooperative Partnerships....

This is a little tip I got from Alex Sampson,... Read More

Chasing New Business?

As well you should. New business is what makes the... Read More

The Tao of Web Marketing

A few months ago I was watching a stream meandering... Read More

3 Simple Steps To Get Free Original Content for Your Website

As a web business owner you will be well aware... Read More

Secrets of Successful Advertising

Here I will explain precisely how to advertise effectively, including:1.... Read More

Things I Learned from Corey Rudl

On Wednesday, the first day of June, I received the... Read More

Tracking & Troubleshooting for Increased Sales

So many times, online business owners are confused about where... Read More

Online Sales: Sneaky Technique To Increase Your Online Sales Anytime

There are some smart and sneaky techniques that can help... Read More

Scam And Scheme Free Advertising For Your Business Web Site

Since I own my own business web site and have... Read More

How Do You Make Gold Online Without A Database?

That is a great question!We all know by now that... Read More

Two Good Marketing Ideas - One of Them Great!

Last week, I wrote my first marketing/list building article. Could... Read More

Think Your Way to the Gold Online!

If you have ever wanted to know HOW the Internet... Read More

Consumer Confidence Increased With Paypal

In the last year I have met people that have... Read More

Web Internet Marketing: 10 Magical Secrets To Make Your Ad Appealing

Do you want to make your ad appealing and increase... Read More

Internet Marketing: Are You Penny Wise And Dollar Foolish?

It never ceases to amaze me how many people set-up... Read More

Why Real Estate Agents Need Their Own Website

It is difficult to for a real estate agent to... Read More

You are Being Lied About Reciprocal Links!

Exchanging links has been an important part of generating traffic... Read More

Setting Your Online Business Up for Success!

There is a common misconception that an "online business" requires... Read More

Its All About The Leads: Publishing to Capture Profits

All online businesses are nothing more than lead capturing machines.... Read More