Creating Information Products For Money, Image And Success

There has never been a more exciting and profitable time to create your own online product. Recent breakthroughs in the costs of software, broadband, online hosting, and teleconferencing combined with the explosion of internet sales, makes it easier than ever before for any coach to create their own products.

Even better, with the advent of automation, it's never been easier to automate the entire sales and distribution of your product, providing you with a passive stream of income while you sleep.

An information product can be delivered in many different formats; as an e-book, e-course, special report, manual, tutorial, home study course, tele-class, intensive program, etc. Audio and video can even be added to any of these formats, simply and easily from home, something that wasn't possible even just a few years ago.

Why is it important to have your own product on the internet?

Positions you as an expert - Perception is everything on the internet and the creation of your own product results in positioning you as an expert and is a critical step in generating new business.

Builds your brand identity - Your product represents you and your business in the marketplace, and making it available on the Web is the first step toward getting your product into more hands, heads, and homes.

Reaches a global marketplace - Having a product available on the Web means that you've expanded your geographic marketplace to the entire world via your website and your affiliate's websites.

Creates a 24/7, passive revenue, profit machine - The Web never sleeps which means that you can literally turn your computer and website into a cash register around the clock, and many, if not all, of the processes can be automated.

Instantly increases the effectiveness of yours sales cycle - This is especially critical for coaches. Often a consumer will opt to purchase a product as a trial before deciding to purchase your service. Having a quality product available on the Web allows them to get to know a bit more about you and what you have to offer.

In addition to the great benefits listed above, there are several more which apply specifically to information products and make them an even more attractive choice.

They are remarkably cost-effective - Since traditional production and distribution is unnecessary, your costs are significantly reduced and your margin for profit is significantly increased.

Increase your speed to market - While it might take months or years to get a hardbound book written, edited, published, produced, and distributed to book stores, you can deliver the same content in the format of an e-book and bring it into the world in a matter of days or weeks instead.

Content can be leveraged in several formats - The same content can be presented in several different formats; as an e-book, an e-course, a tele-class, a home study course, and the list goes on and on. My Book Yourself Solid product line is a perfect example. See how I've created a full product line at www.BookYourselfSolid.com.

Opportunity for bold self-expression and learning - The Web allows you to get your message to millions simultaneously while at the same time offering you the opportunity to learn in action as you challenge yourself to create something totally unique.

Now is the time to get into action. Product creation does not have to be that difficult. To learn more, visit http://www.90dayproduct.com. Before you know it you'll be hearing the beautiful, melodic, 'ka-ching, ka-ching' sound of your website turned cash register, as the orders come rolling in.

Michael Port is the President of Michael Port & Associates LLC and is known as the guy to call when you're tired of thinking small. To spend some more time with Michael and to think bigger about who you are and what you offer the world go to http://www.MichaelPort.com

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Google News Updated : Sat, 11 Oct 2008 23:50:53 GMT Nobel Peace Prize winner wants jobs for the young - International Herald Tribune Times Online Nobel Peace Prize winner wants jobs for the young International Herald Tribune - 10 hours ago AP HELSINKI, Finland: Nobel Peace Prize winner Martti Ahtisaari said Saturday that finding jobs for more than 1 billion young people in the Middle East and Asia will be a major challenge to peacebuilding in the next decade. Video: Ex-Finland President Wins Nobel Peace Prize AssociatedPress Nobel Finn Wall Street Journal Voice of America - Times Online - Burlington Hawk Eye all 1,453 news articles Publ.Date : Sat, 11 Oct 2008 13:12:07 GMT Gay Marriage Is Ruled Legal in Connecticut - New York Times Boston Globe Gay Marriage Is Ruled Legal in Connecticut New York Times - 5 hours ago In Hartford, Crystal Pretzman of Willimantic, Conn., celebrated the State Supreme Court's decision to legalize same-sex marriage. Video: Connecticut Court Allows Gay Marriage AssociatedPress Marriage ruling not the end of debate in Conn. The Associated Press Newsday - Washington Post - Reuters - NECN all 1,711 news articles Publ.Date : Sat, 11 Oct 2008 18:13:08 GMT US space tourist set for blast-off - Reuters Canada.com US space tourist set for blast-off Reuters - 40 minutes ago By Maria Golovnina BAIKONUR, Kazakhstan (Reuters) - US video game magnate Richard Garriott will blast off into space aboard a Russian spaceship on Sunday watched by his father, a NASA astronaut who went into space at the height of the Cold War. US space tourist set for launch BBC News Russian space chief reassures US partners The Associated Press Times Online - USA Today - Spaceflight Now - RedOrbit all 287 news articles Publ.Date : Sat, 11 Oct 2008 23:10:50 GMT YouTube to play full TV episodes with ads - Afterdawn.com Vancouver Sun YouTube to play full TV episodes with ads Afterdawn.com - 2 hours ago Google has announced that it will begin offering full-length TV episodes through its YouTube platform beginning this week, thanks to a content deal with CBS. YouTube to Offer TV Shows With Ads Strewn Through New York Times YouTube beams up Star Trek for long-form video, prominent new ads CNET News Wall Street Journal - eFluxMedia - Silicon Alley Insider - Bizjournals.com all 109 news articles Publ.Date : Sat, 11 Oct 2008 21:13:12 GMT GOP Officials Hope for Stability From McCain - New York Times Voice of America GOP Officials Hope for Stability From McCain New York Times - 1 hour ago By ADAM NAGOURNEY and ELISABETH BUMILLER Republican leaders across the country said Saturday that they were worried that Senator John McCain was heading for defeat unless he brought stability to his presidential candidacy and settled on a clear message ... Antiwar Protestor Disrupts McCain Iowa Rally Washington Post Obama needs 75 percent turnout in Philadelphia, says Rendell CNN Political Ticker The Weekly Standard - Summit Daily News - USA Today - WNCT all 1,087 news articles Publ.Date : Sat, 11 Oct 2008 22:23:47 GMT Got $700 Billion? Sweat the Details - New York Times Telegraph.co.uk Got $700 Billion? Sweat the Details New York Times - 3 hours ago The bailout plan gives Henry M. Paulson Jr., the Treasury secretary, three broad choices in buying assets. By ALAN S. BLINDER THE House of Representatives was against the bailout bill before it was for it. US firms up plan to buy into banks to stem crisis Reuters Paulson Indicates Need to Purchase Bank Equity `Soon as We Can' Bloomberg Los Angeles Times - Washington Post - The Miami Herald - International Herald Tribune all 2,358 news articles Publ.Date : Sat, 11 Oct 2008 20:39:07 GMT World is united to tackle financial crisis, IMF says - MarketWatch BBC News World is united to tackle financial crisis, IMF says MarketWatch - 2 hours ago By Rex Nutting WASHINGTON (MarketWatch) -- Financial policymakers from 180 nations around the world are united in their resolve to tackle the financial crisis, Youssef Boutros-Ghali, head of the International Monetary Fund's policy committee, ... G7 nations face going cap in hand to China guardian.co.uk Finance officials comments at IMF meetings Reuters AFP - BBC News - Bloomberg - New York Times all 579 news articles Publ.Date : Sat, 11 Oct 2008 21:23:46 GMT Add Data Feed Content to Your Website Amazon RSS

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