A landing page is used to capture people's details when they come to your website.
It helps to sort out the serious lookers from the curious!
If people come to your website and they aren't really that interested in what you have to offer, then they probably won't give you their details to have a look at the inside.
The first thing to look at then is your online advertising.
Are you using relative keywords to get people to your website?
Or are the keywords you're using too broad and people are not really interested enough to give you details to enter your website?
I regularly use secondary keywords or phrases that are more targeted towards the market you're trying to attract.
For example; If I was advertising on the Internet for holiday accommodation on the Gold Coast and I was situated in Broadbeach, then the keywords to use might be "Holiday Accommodation Broadbeach".
If I had used "Gold Coast Holiday Accommodation" then I could attract people who might want to stay at Coolangatta, in which case they aren't interested because it's half an hour away.
Learn to find and use relevant targeted key words, and key phrases, that attract more qualified prospects who want what you have.
Promote Yourself and your Services Shamelessly!
Don't be afraid to let people know who you really are. We all know by now that people buy from people they know, like and trust, so why wouldn't you want people to know who you are.
The Internet can be a bit bland so why not spice it up with a bit of your own personality.
On our landing page we have added a picture of ourselves so that potential customers can see that we are real people.
We also included an audio section that allows people to hear our voices to gain a bit more of a connection. Not only that, in the audio I clearly direct people to do what I want them to do, which is enter their details.
It's amazing what people will do when they are told to do something!
Scott Wilson owner of http://www.InternetSalesMentors.com and http://www.TheGoldsInHere.com
![]() Google News Updated : Sun, 07 Sep 2008 14:08:18 GMT Malkovich gets mad in Coens' 'Burn After Reading' - The Associated Press
The Associated Press - TORONTO (AP) - The Coen brothers' new movie gave John Malkovich a chance to blow off some steam. Malkovich's seething character in "Burn After Reading" bursts out in perpetual tantrums, a nice exercise in anger management, according to the actor. Toronto Film Festival vs. Brangelina – Who Gets the Spotlight? Pitt Rocks to Madonna Publ.Date : Sun, 07 Sep 2008 13:31:53 GMT Federer is set for his fifth consecutive US Open final (Keystone) - Swissinfo
Swissinfo - Switzerland's Roger Federer has won his semifinal at Flushing Meadows against Novak Djokovic of Serbia in four sets, 6-3, 5-7, 7-5, 6-2. Video: Federer Beats Djokovic to Reach US Open Final Federer Reaches Final Before Rain Publ.Date : Sun, 07 Sep 2008 13:38:36 GMT Suicide blast kills 35 in Pakistan; Zardari set to take power - International Herald Tribune
International Herald Tribune - AP, The New York Times PESHAWAR, Pakistan: The death toll in a devastating suicide blast has reached 35, officials said Sunday, as Pakistan prepared for Benazir Bhutto's widower to take over as president. Pakistan's Zardari urged to change image and focus Pakistan's Zardari prepares for presidency Publ.Date : Sun, 07 Sep 2008 13:14:31 GMT Reuters Entertainment Summary - Washington Post Washington Post - VENICE (Reuters) - Eleven days of red carpet galas, 21 films in competition and countless interviews, photo calls and parties at the Venice film festival boiled down to just one man in the end -- Mickey Rourke. Aronofsky Gracefully Wrestles Golden Lion Out Of Venice Buyers mixed on Toronto films Publ.Date : Sun, 07 Sep 2008 10:41:41 GMT Michigan spared sting of West Nile - Detroit Free Press Detroit Free Press - BY SHERI McWHIRTER • RECORD-EAGLE • September 7, 2008 TRAVERSE CITY -- West Nile virus hasn't seriously bitten Michigan this year and seems to have spared the state's northern reaches. Yes, the mosquitoes were nasty this summer Aerial survey being conducted to find mosquito breeding grounds Publ.Date : Sun, 07 Sep 2008 07:53:44 GMT Fannie, Freddie Capital Concerns Prompt Paulson Plan (Update1) - Bloomberg
Bloomberg - By Dawn Kopecki and Alison Vekshin Sept. 7 (Bloomberg) -- Treasury Secretary Henry Paulson decided to take control of Fannie Mae and Freddie Mac after a review found the beleaguered mortgage-finance companies used accounting methods that inflated their ... Video: Obama Calls for Changes in Mortgage Giants RPT-US Treasury sets news conference;GSE plan expected Publ.Date : Sun, 07 Sep 2008 12:59:54 GMT Health Buzz: Immunosuppressive Drug Warning and Other Health News - U.S. News & World Report
U.S. News & World Report - The Food and Drug Administration has asked the manufacturers of Humira, Cimzia, Enbrel, and Remicade—which belong to a class of medications known as tumor necrosis factor alpha blockers (TNF-alpha blockers)—to strengthen the warning for risk of fungal ... FDA urges more caution over TNF blocker infections Arthritis Drugs Linked to Risks From Infection Publ.Date : Fri, 05 Sep 2008 15:23:08 GMT Amazon Content |
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