At War With The Internet

When it comes to sales of technology products over the Internet, there are now two factors that potential buyers must consider as possibly 'too good to be true'. In the past, there was only price to worry about. If the price was too low, buyer beware. But now a second factor has emerged, in the form of a new kind of company for web surfers to consider as possibly also 'too good to be true'. For if this company is 'good', then a new revolution on the web is about to occur. Because if this company is 'true', then the cleansing of the internet of corruption and lies has finally begun in earnest, with one company willing to police itself.

Enter TheHonestCompany.com, a website where its founder posts his experiences with internet fraud and his motives for fighting back against a corrupt web right on their home page. A trip to this companies 'about us' page serves to quickly establish their position as the anti-fraud internet company, numbering abusive tactics used by hoaxsters and detailing their humble beginnings from an LA area backyard garage to a B2B powerhouse that now offers almost 100,000 computer related items from a network of 23 distribution centers nationwide.

This may someday be 'made for the movies' stuff if it's true. Move over Microsoft, Apple, and HP ? here's what could (hopefully) be the beginning of another rags to riches story with an 'honest' plot twist! An honest reseller bashes Internet scammers, preferring to do business the hard way ? the honest way. Are we dreaming? Could this be real? Could the days when 'The Customer is King' be making a comeback in of all places, the web?

TheHonestCompany.com expects to earn a significant portion of the home and SMB computing technology markets web-based sales over the next few years.

"Top-tier technology resellers like CDW and CompUSA will not bother us as we will not impact them. They have decent reputations, loyal customers, and higher prices. It's the second-tier, priced-based 90% of their smaller competitors that we are fighting," says the founder of TheHonestCompany.com, David Johnston, "Those guys have corrupted the Internet and seriously hurt honest companies like ours. Every-time some scam web company rips off a customer, somewhere else a real person at a real company gets hurt too. By using honesty as a weapon, we intend bring the web consumer something they are starving for by making the web a better place to shop ? it's a dirty job that no other company was willing to be the first to start doing."

According to David, Internet technology consumers have no idea of the great extent that fraud permeates the web. He says that if every web consumer knew what he knew about the extent of internet fraud, they'd pick one or two honest, technology web sales companies to do business with and lay low for awhile, because he says he's got some serious mud to start slinging as his company gears up for an upcoming advertising and marketing blitz. "There's a massive pack of internet companies pretending to be real when they are not. Most other legitimate web companies have been acting rather sheepish. I intend to kill wolves by exposing them as what they really are to the Internet public."

David is a man on a mission, passionate and articulate in his vision of his companies place on the web and their future. He leaves no doubt about this as he summarizes his company's identity.

"TheHonestCompany.com is transforming the web purchasing experience by providing web shoppers with a trusted, reliable source of technology products along with prices far below those of most traditionally recognized web retailers. With a staff of top-notch industry professionals at its core, offering prompt and full service to each and every customer, The Company encourages phone calls from any customer with questions or comments before, during, and after a purchase. TheHonestCompany.com does not outsource, does not spam, and does not sell or share its customer's personal information. The company operates as a safe-haven for the price conscious customer leery of unbelievable prices from no-name websites, restoring confidence in buying over the web. This is business done right." Bravo, David. Honestly, it's about time!

Derek Kadonaga has worked in the retail technology industry for over 10 years, first as an executive with CompUSA. In the past several years he has applied his industry knowledge to helping technology start-ups.

In The News:


Google News
Updated : Sun, 06 Jul 2008 06:55:22 GMT

Analysis: McCain struggles to regain footing - The Associated Press


The Associated Press
Analysis: McCain struggles to regain footing
The Associated Press - 2 hours ago
WASHINGTON (AP) - John McCain calls himself an underdog. That may be an understatement. The GOP presidential candidate trails Democrat Barack Obama in polls, organization and money while trying to succeed a deeply unpopular fellow Republican in a year ...
Rural voters lean to the GOP St. Joseph News-Press
Neither Obama nor McCain meets Energy Party standard The State
New York Times - Online Athens - Washington Post - Newsweek
all 465 news articles

Publ.Date : Sun, 06 Jul 2008 04:40:55 GMT

Smallest planet shrinks in size - BBC News


Canada.com
Smallest planet shrinks in size
BBC News - Jul 4, 2008
The smallest planet in the Solar System has become even smaller, studies by the Messenger spacecraft have shown. Data from a flyby of Mercury in January 2008 show the planet has contracted by more than one mile (1.5km) in diameter over its history.
First Results From Messenger's Mercury Flyby Slashdot
Mercury is shrinking, NASA craft finds; a cool clue: 'lobate scarps' Los Angeles Times
eFluxMedia - Baltimore Sun - Examiner.com - ChattahBox
all 155 news articles

Publ.Date : Fri, 04 Jul 2008 11:45:26 GMT

Ore. man completes flight of fancy _ in lawn chair - The Associated Press


The Associated Press
Ore. man completes flight of fancy _ in lawn chair
The Associated Press - 1 hour ago
CAMBRIDGE, Idaho (AP) - Using his trusty BB gun to help him return to Earth, a 48-year-old gas station owner flew a lawn chair rigged with helium-filled balloons more than 200 miles across the Oregon desert Saturday, landing in a field in Idaho.
Video: Ore. Man Uses Balloons and a Lawn Chair to Fly AssociatedPress
Believe it or not, he's lounging on air The Oregonian - OregonLive.com
CNN International - BBC News - KOHD - San Jose Mercury News
all 1,071 news articles

Publ.Date : Sun, 06 Jul 2008 05:50:31 GMT

Argentine Lower House Passes Grain Export-Tax Plan (Update3) - Bloomberg


Voice of America
Argentine Lower House Passes Grain Export-Tax Plan (Update3)
Bloomberg - 8 hours ago
By Eliana Raszewski July 5 (Bloomberg) -- Argentina's lower house of congress approved the government's plan to increase taxes on exports of grains and oilseeds, risking a resumption of three months of strikes by farmers.
Export Tax That Angers Farmers Advances in Argentina New York Times
Argentina lawmakers approve farm export tax hike guardian.co.uk
RTT News - BBC News - The Associated Press - AFP
all 144 news articles

Publ.Date : Sat, 05 Jul 2008 22:41:30 GMT

Obama "puzzled" by Iraq comment frenzy - Reuters


Washington Post
Obama "puzzled" by Iraq comment frenzy
Reuters - 1 hour ago
By John Whitesides, Political Correspondent ST. LOUIS (Reuters) - Democratic presidential candidate Barack Obama said on Saturday his plan to end the Iraq war was unchanged and he was puzzled by the sharp reaction to his statement this week that he ...
Obama struggles to thread needle on Iraq AFP
Obama Refines the Blame on Iraq Miscue New York Times
International Herald Tribune - Voice of America - Washington Times - New York Daily News
all 1,620 news articles

Publ.Date : Sun, 06 Jul 2008 05:08:23 GMT

McCain Battles a Nemesis, the Teleprompter - New York Times


New York Times
McCain Battles a Nemesis, the Teleprompter
New York Times - 7 hours ago
Mary Altaffer/AP By MARK LEIBOVICH LAS VEGAS —Senator John McCain was performing relatively smoothly as he unveiled his energy plan.
McCain Campaign, in Relaunch, Seeks Tighter Message Focus Wall Street Journal
McCain Campaign on Obama and Iraq FOXNews
The Associated Press - Washington Post - Los Angeles Times - CNN
all 737 news articles

Publ.Date : Sat, 05 Jul 2008 23:31:52 GMT

Hippie Arrests Draw ACLU’s Attention - New York Times


ABC News
Hippie Arrests Draw ACLU’s Attention
New York Times - 6 hours ago
By AP CHEYENNE, Wyo. (AP) - The American Civil Liberties Union said on Saturday that it would investigate the actions of federal officers who had arrested five members of the Rainbow Family in western Wyoming during the group’s annual gathering.
ACLU plans to investigate Rainbow Family treatment The Associated Press
ACLU to investigate Rainbow Family treatment LocalNews8.com
WKOW-TV.com - Billings Gazette - cbs4denver.com - Austin American-Statesman
all 306 news articles

Publ.Date : Sun, 06 Jul 2008 00:40:38 GMT

RSS Software
Website Traffic Promotion


PARLOT::Ebooks, Scripts, Websites, and more...

Adsense websites

Ergonomic Products 101

Human beings are scaling new heights day by day. Markets... Read More

Personal Asset Preventive Maintenance Software

Personal asset preventive maintenance software exists to help people manage... Read More

You Can Prevent Computer Slowdowns & Issues

Most people understand preventive maintenance like changing the oil in... Read More

Electronic Schematics Diagram-The Four Commonly Asked Questions

I came across quite a number of questions about electronic... Read More

Buying Laser Toner Cartridges

Compatible Laser Toner CartridgesRecently, there has been a huge legal... Read More

Motherboard Basics

A recent Tech Tip covered the basics of selecting a... Read More

Correctional Institution Preventive Maintenance Software

There is a great need for preventive maintenance in correctional... Read More

Facing DVD Software Dilemma? Its Brainlessly Simple

1. Pocket DVD Wizard http://www.deprice.com/pocketdvdwizard.htmThe Pocket DVD Wizard allows you... Read More

Just The Fax, M?am

For years, I smugly prided myself as a non-fax machine... Read More

Tips To Select Proper Hard drive

Day by day computers are getting advanced. Capacity and performance... Read More

The Constantly Changing World of Inkjet Technology

We have finally advanced to a time when technology can... Read More

How To Troubleshoot DVD Drives Fast

You really enjoy those dvd movies and games and the... Read More

Video Display

Video displays are most recent technique used in both outdoor... Read More

Routing, Routed, and Non-Routable Protocols

ROUTING PROTOCOLSA generic term that refers to a formula, or... Read More

Introduction to Dedicated Servers

A dedicated server is a single computer on a web-hosting... Read More

Cisco CCNA Certification: Why You NEED Hands-On Practice !

CCNA and CCNP candidates hear it all the time: "you... Read More

Rackmount Computer Keyboards

The other piece of vital equipment to accompany the rack... Read More

Printer Ink Cartridges - The History

You are working at your computer and trying to print... Read More

Does Size Really Matter In Our Digital Age?

Well, we've all seen the advert, but that's not what... Read More

Would You Like An Extended Warranty With That?

Should you buy an extended warranty with your laptop? You... Read More

Expansion Cards Part 1: (of a 3 part series)

PCIThe expansion slots available on motherboards allow for a variety... Read More

Protecting Your Computer From Power Surges, Data Loss, Viruses, And Spyware

Protecting Against A Power Surge:Your computer is an expensive investment;... Read More

How to Purchase a Flat Panel TV

When purchasing a flat panel TV, there are a few... Read More

High Definition DVD

High definition DVD, also known as HD-DVD (which actually stands... Read More

Computer Cooling Hardware

PC cooling systems are one of the hottest - and... Read More