Everything successful needs to be built on a solid, confident base. Here are some essentials to creating your own profitable ezine.
What is an ezine?
An ezine is an email magazine. They are also known as an online publication or an electronic newsletter. An ezine can be on the subject of anything, and is distributed to subscribers who have 'opted in'. There are thousands of ezines currently in circulation all over the internet.
What's the point in publishing an ezine?
Having your own ezine will improve your internet presence greatly. An ezine will also help you keep in touch with your visitors and will give you the opportunity to collect a great number of targeted visitors' email addresses which you can advertise to. An ezine is also a great way to make a good income by selling ad space. Space in popular ezines can sell for up to $200 for one small ad.
How much does it cost to run an ezine?
Unless you opt for a professional service, publishing your ezine is completely free. All that an ezine costs is your time. Time needs to be spent collecting or writing content for the ezine, putting the ezine together, and distributing it.
What should my ezine be about?
Your ezine can be about anything you like. However, your ezine should be focused on something you know a great deal about and about something you enjoy. This will make publishing the ezine more enjoyable and will make writing content easier. If you have a website, you should consider making the subject of your ezine and website coincide. This will be a great benefit for both your ezine and your website.
How often should I publish my ezine?
You can publish your ezine as often as you like. With few subscribers, I recommend publishing once a month. As your subscriber list grows, you can upgrade to publishing once a week or bi-weekly. The more you publish your ezine, the more ad space you can sell, and so the more profits you will make.
How large should my ezine be?
The size of your ezine does not really matter. So long as it is filled with high quality content, readers will not care how long it is. Make sure it does fulfil what you think your readers will expect though otherwise they will be left disappointed. Also bear in mind that readers may want to download it. If it is too big, it could put people off.
What should I call my ezine?
Make sure that the name of your ezine appeals to those who would be interested. Make the title specific and exciting. Also bear in mind that most ezine directories are listed alphabetically and so ezines beginning with a letter of the alphabet near to the end are often not seen. Try to get the name edge by starting your ezine title with a letter near the beginning of the alphabet.
What day of the week should I distribute my ezine?
This doesn't matter greatly. I recommend just distributing on whichever day suits you. Bear in mind that a lot of ezines are distributed on Monday and Friday and so if your subscribers have subscriptions to other ezines then they might be receiving 3-5 ezines that day. You could choose a less busy day of the week such as Tuesday, Wednesday or Thursday.
When should I start selling ad space?
Once your number of subscribers exceeds 1000 is about the right time to start selling ad space. This way, the companies who supply the ads may get good response rates and will advertise again. When you start selling ad space, offer deals to advertisers such as 'buy ad space for one week and get a second week free'.
And now you're ready to start your own profitable ezine. Just remember, top quality content + a good subscription rates = great profits.
For more information on this subject or about making money online go to http://www.info-ebooks.co.uk
100s of free ebooks and software products are also available at this address.
Thanks for reading,
William Johnston
(will@info-ebooks.co.uk)
![]() Google News Updated : Sat, 30 Aug 2008 12:25:52 GMT Obama campaign buoyed by convention - Los Angeles Times
Los Angeles Times - He sees an unusually strong jump in support after the carefully choreographed event in Denver. By Peter Nicholas, Los Angeles Times Staff Writer DENVER -- Amy Pearl is the sort of Democrat who made the Barack Obama campaign nervous. Look out, Palin The Hillary factor . . . Hillary supporters aren't bitter; they're concerned Publ.Date : Sat, 30 Aug 2008 07:00:48 GMT US Oil, Gas Producers, Pipelines Brace for Gustav (Update1) - Bloomberg
Bloomberg - By Margot Habiby Aug. 30 (Bloomberg) -- Royal Dutch Shell Plc and BP Plc plan to finish shutting oil and gas production platforms in the Gulf of Mexico and Enbridge Energy Partners LP will close pipelines as Hurricane Gustav gains strength and moves ... More volatility seen with hurricane, payrolls Airlines bounce as oil gives up early gains Publ.Date : Sat, 30 Aug 2008 11:21:02 GMT Sign of the times - BBC News
BBC News - As Russia and the West warn of a new Cold War after the Georgian conflict, the BBC's Humphrey Hawksley in Moscow tries to imagine what it would look like. European Union to Hold Urgent Meeting on Russia last straw" for Russia Publ.Date : Sat, 30 Aug 2008 11:10:28 GMT S. Ossetia to be absorbed into Russia - United Press International
United Press International - TSKHINVALI, Georgia, Aug. 30 (UPI) -- South Ossetia says it will become part of Russia and host Russian military bases under a new agreement. Video: UN does have double standards Kremlin announces that South Ossetia will Publ.Date : Sat, 30 Aug 2008 11:01:52 GMT Experts: Silver lining for ‘viable’ Mitt Romney - Boston Herald Boston Herald - By Edward Mason Mitt Romney - once a top contender to be John McCain’s running mate - may have suffered a bruised ego when he was passed over for the little known Gov. It's not Pawlenty, it's Palin Pawlenty, after the pick, another day at fair Publ.Date : Sat, 30 Aug 2008 04:13:29 GMT Comcast to Place a Cap on Internet Downloads - New York Times
New York Times - By BRIAN STELTER Comcast, one of the country’s largest Internet providers, said this week that it would place limits on customers’ broadband usage. Comcast's Answer to ... Critics Question Comcast Broadband Caps Publ.Date : Sat, 30 Aug 2008 09:08:14 GMT Hurricane Gustav Strengthens, Accelerates, Heads for Cuba, Gulf - Bloomberg
Bloomberg - By Patrick Donahue and Robin Stringer Aug. 30 (Bloomberg) -- Hurricane Gustav strengthened and picked up speed as it headed toward western Cuba and the US Gulf Coast cities ravaged by Katrina and Rita in 2005, after lashing the Cayman Islands with ... Video: Gustav Follows Katrina's Path Some leave Gulf Coast ahead of likely evacuations Publ.Date : Sat, 30 Aug 2008 10:40:06 GMT Increased Website Traffic |
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