3 Money-Making Reasons for Displaying Your Newsletters on Your Website
Seeing is believing. Unless your website visitors can experience your newsletter and appreciate its value, they're unlikely to join your opt-in, email list. By posting your newsletter on your website, you encourage more visitors to subscribe and you drive more profitable traffic to your website each month.
- Growing your opt-in email list is one of your most important goals. Your success depends on encouraging a high percentage of website visitors to provide their email addresses and permission to contact them for free via email. Most websites expect visitors to opt-in to email lists without first providing an opportunity for visitors to 'test drive' the newsletter. This is like wearing a blindfold when shopping for a car! Thumbnails, reduced size images of newsletters, are not the answer. Visitors are not able to read the value of its information before signing up. As a result, only a small portion of website visitors subscribe and - of those that do ? many quickly unsubscribe.
-Your second biggest goal is to monetize your educational One-Page Newsletter by generating immediate sales. For the first time, you can display your newsletter in the context of other text and graphic elements on a web page. Next to your newsletter, for example, you can display links to promotional coupons or links to special offers described on other pages of your website. This is important because fewer and fewer firms are distributing formatted newsletters as email attachments. Instead, they are driving traffic to their website each month by sending short emails announcing the page on their website where they have posted the latest issue. You can now easily convert this traffic into sales!
- The third money-making reason for displaying your newsletter on your website is higher readership. More visitors to your website will likely read your newsletter because they don't have to first download it. This leads to more sign-ups. The more attractive and informative your newsletter, the more likely visitors will sign-up to receive it. You can prove the consistent high value of your newsletter by adding descriptive links to earlier issues.
Although Acrobat Reader PDF format is ideal for distributing newsletters with typography and formatting intact, it is not useful for previewing newsletters.
Macromedia's Contribute 2 is a software program that incorporates Flash Paper technology. With Contribute 2, you can easily add a readable, zoomable and printable version of your formatted newsletter to a page of your website.
This means that visitors to your website, without doing anything else, can immediately read and print your newsletter. The newsletter on your website will be an exact replica of the original.
Flash Paper versions of your newsletters complement Acrobat versions of the copies you print on your office printer. For the first time, you can combine the credibility and constant visibility of educational newsletters with sales created by free, targeted promotional messages.
Roger C. Parker knows the secrets to promoting your business one page at a time. Find out the simple way to keep in constant touch with your customers, while saving you time and money. Visit http://www.OnePageNewsletters.com for your three free reports.
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New York Times - By STEVE LOHR Bill Gates, who walked away from full-time work at Microsoft last month, was perhaps the foremost applied economist of the second half of the 20th century. Why Microsoft will win Yahoo Yahoo! re-enters merger talks with Time Warner Publ.Date : Sun, 06 Jul 2008 22:57:50 GMT Bosox, Cubs each put 7 players on All-Star rosters - The Associated Press
The Associated Press - NEW YORK (AP) - Maybe Manny Ramirez, Alfonso Soriano and the rest of the Boston Red Sox and Chicago Cubs should just play their own All-Star game. All-Star rosters revealed Cubs win 7-1 and seven All-Stars; I'd say it was a good day Publ.Date : Mon, 07 Jul 2008 00:00:58 GMT AT&T's Odd iPhone Offer - TechNewsWorld
TechNewsWorld - By Eric Benderoff Some of the details surrounding AT&T's iPhone prices make little sense, writes Eric Benderoff. The company will sell a 3G iPhone with no contract for a $400 premium. iPhone 3G line forms in NYC for a green cause New iPhone Can Decouple From AT&T, for a Price Publ.Date : Sun, 06 Jul 2008 11:04:21 GMT Obama Campaign Criticizes Rival McCain's Economic Proposals - Bloomberg
Bloomberg - By Alison Vekshin July 6 (Bloomberg) -- Democratic presidential candidate Barack Obama's advisers criticized Republican rival John McCain's economic proposals as both candidates prepared to focus on the US economy this week. Obama Advisers Tout Tax Plan That topic we love to hate Publ.Date : Sun, 06 Jul 2008 19:27:55 GMT Weather Channel Is Sold to NBC and Equity Firms - New York Times New York Times - By MICHAEL J. de la MERCED An investor group led by NBC Universal and two private equity firms clinched a deal for the Weather Channel on Sunday after three weeks of negotiations. NBC Universal, Bain, Blackstone Buy Weather Channel (Update1) NBC and its Partners Announce Deal To Buy Weather Channel and Assets Publ.Date : Sun, 06 Jul 2008 21:48:12 GMT 'Hancock' a signature opening for Smith - Los Angeles Times
Los Angeles Times - The offbeat superhero story brings in $66 million over the holiday weekend, marking the star's eighth straight No. 1. He's hot, but the reviews were not. ‘Hancock’ Powers to the Top of Box Office Will Smith is box office superhero with 'Hancock' Publ.Date : Mon, 07 Jul 2008 00:03:03 GMT Obama cites faith as key to change - Boston Globe Boston Globe - Barack Obama called "active faith" an obligation of religious Americans and a chief agent of societal change in a speech yesterday at the national meeting of a black church group. Veterans Group Urges Support to 'Finish the Job' Veterans’ Group Critical of Obama Plans Costly Ad Campaign Publ.Date : Sun, 06 Jul 2008 06:58:31 GMT Increase Traffic |
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