A Cool Email Communication Tip

If I sent you an email that said: "The Big Bear is being replaced by Giant Eagle." you probably would have no idea what I was talking about. First you would try to figure out what "Big Bear" and "Giant Eagle" meant. You would surmise that these must be important names because they are capitalized ? but you still don't have enough information to go on.

At this point you have only 3 possible choices:

  • Delete the email and forget about it;

  • Reply to my email and ask me to what I am referring to; or

  • Take a guess.

    Most people do not like to appear they misunderstood something, so the majority of people faced with this or a similar situation will try to guess at the meaning. If you live in California, you may think "Big Bear" is referring to Big Bear Lake. If you live in Arizona on an Indian Reservation, you may think "Big Bear" is an Indian name and refers to an actual person. And if by some chance another person with an Indian name of "Giant Eagle" existed ? my email could be totally misunderstood and cause my Indian friend to tell others about how a man named Big Bear is near death and will be replaced by a man named Giant Eagle. (Sound too far-fetched? Misunderstandings that turn into catastrophes like this happen every single day.)

    But if you lived in Columbus, Ohio ? you would automatically understand that "Big Bear" and "Giant Eagle" are two grocery store chains. So in my original email I should have really said: "The Big Bear grocery store is being replaced by the Giant Eagle grocery store." By simply adding the words "grocery store" for clarity ? I could send my email to anyone in the world and they would probably understand what it meant without question.

    The point of this article is that YOU need to think about the person receiving your email before you click the SEND button. Just because you understand what your email means, doesn't mean the person receiving your email will know what you mean. I get emails from people (including attorneys) every day with messages like: "I contacted you about 9 months ago. Do you remember me?" There is no name, no phone number and no other information but I am supposed to remember some unknown person that I spoke to 9 months ago. Come on folks! I don't know of anyone on the planet earth who could do this.

    Or perhaps you are one of those people like me. You always make sure you write clear and concise emails. You also review them before clicking the SEND button and you consider yourself to be pretty good with your email communication. But one day you get an email like "The Big Bear is being replaced by Giant Eagle." Which one of the three choices listed above would you choose to do in order to handle this email? Would you choose to "guess" at the meaning like everyone else? If so, you need to think about a very simple solution ? and that is to simply click the "REPLY" button and say: "Please clarify your statements so that I may sufficiently handle your request."

    Yes ? it's sad that the Big Bear grocery stores were replaced by the grocery store chain, Giant Eagle. For one thing, the Big Bear stores had the best deli food in the city and prepared excellent trays for many corporate functions in and around Columbus. But the real question here is: "Did you learn anything to improve your email communication skills by reading this article?" I hope so. I also hope to receive more email messages in the near future that are clear and concise so that I can accurately respond to them.

    About The Author

    Victoria Ring has authored 35 books and 850 articles to help others start and expand their businesses. Other books and products developed by Victoria Ring, including additional copyright free articles are available at http://www.victoriaringconsulting.com or sign-up for Victoria's new training class, "How to Make More Money as a Notary Signing Agent" at http://www.50statenotary.com/classes/course01/index.html

    bkparalegal@hotmail.com

    In The News:


    Google News
    Updated : Sat, 11 Oct 2008 23:50:53 GMT

    US space tourist set for blast-off - Reuters


    Canada.com
    US space tourist set for blast-off
    Reuters - 40 minutes ago
    By Maria Golovnina BAIKONUR, Kazakhstan (Reuters) - US video game magnate Richard Garriott will blast off into space aboard a Russian spaceship on Sunday watched by his father, a NASA astronaut who went into space at the height of the Cold War.
    US space tourist set for launch BBC News
    Russian space chief reassures US partners The Associated Press
    Times Online - USA Today - Spaceflight Now - RedOrbit
    all 287 news articles

    Publ.Date : Sat, 11 Oct 2008 23:10:50 GMT

    Gay Marriage Is Ruled Legal in Connecticut - New York Times


    Boston Globe
    Gay Marriage Is Ruled Legal in Connecticut
    New York Times - 5 hours ago
    In Hartford, Crystal Pretzman of Willimantic, Conn., celebrated the State Supreme Court's decision to legalize same-sex marriage.
    Video: Connecticut Court Allows Gay Marriage AssociatedPress
    Marriage ruling not the end of debate in Conn. The Associated Press
    Newsday - Washington Post - Reuters - NECN
    all 1,711 news articles

    Publ.Date : Sat, 11 Oct 2008 18:13:08 GMT

    World is united to tackle financial crisis, IMF says - MarketWatch


    BBC News
    World is united to tackle financial crisis, IMF says
    MarketWatch - 2 hours ago
    By Rex Nutting WASHINGTON (MarketWatch) -- Financial policymakers from 180 nations around the world are united in their resolve to tackle the financial crisis, Youssef Boutros-Ghali, head of the International Monetary Fund's policy committee, ...
    G7 nations face going cap in hand to China guardian.co.uk
    Finance officials comments at IMF meetings Reuters
    AFP - BBC News - Bloomberg - New York Times
    all 579 news articles

    Publ.Date : Sat, 11 Oct 2008 21:23:46 GMT

    GOP Officials Hope for Stability From McCain - New York Times


    Voice of America
    GOP Officials Hope for Stability From McCain
    New York Times - 1 hour ago
    By ADAM NAGOURNEY and ELISABETH BUMILLER Republican leaders across the country said Saturday that they were worried that Senator John McCain was heading for defeat unless he brought stability to his presidential candidacy and settled on a clear message ...
    Antiwar Protestor Disrupts McCain Iowa Rally Washington Post
    Obama needs 75 percent turnout in Philadelphia, says Rendell CNN Political Ticker
    The Weekly Standard - Summit Daily News - USA Today - WNCT
    all 1,087 news articles

    Publ.Date : Sat, 11 Oct 2008 22:23:47 GMT

    YouTube to play full TV episodes with ads - Afterdawn.com


    Vancouver Sun
    YouTube to play full TV episodes with ads
    Afterdawn.com - 2 hours ago
    Google has announced that it will begin offering full-length TV episodes through its YouTube platform beginning this week, thanks to a content deal with CBS.
    YouTube to Offer TV Shows With Ads Strewn Through New York Times
    YouTube beams up Star Trek for long-form video, prominent new ads CNET News
    Wall Street Journal - eFluxMedia - Silicon Alley Insider - Bizjournals.com
    all 109 news articles

    Publ.Date : Sat, 11 Oct 2008 21:13:12 GMT

    Got $700 Billion? Sweat the Details - New York Times


    Telegraph.co.uk
    Got $700 Billion? Sweat the Details
    New York Times - 3 hours ago
    The bailout plan gives Henry M. Paulson Jr., the Treasury secretary, three broad choices in buying assets. By ALAN S. BLINDER THE House of Representatives was against the bailout bill before it was for it.
    US firms up plan to buy into banks to stem crisis Reuters
    Paulson Indicates Need to Purchase Bank Equity `Soon as We Can' Bloomberg
    Los Angeles Times - Washington Post - The Miami Herald - International Herald Tribune
    all 2,358 news articles

    Publ.Date : Sat, 11 Oct 2008 20:39:07 GMT

    Nobel Peace Prize winner wants jobs for the young - International Herald Tribune


    Times Online
    Nobel Peace Prize winner wants jobs for the young
    International Herald Tribune - 10 hours ago
    AP HELSINKI, Finland: Nobel Peace Prize winner Martti Ahtisaari said Saturday that finding jobs for more than 1 billion young people in the Middle East and Asia will be a major challenge to peacebuilding in the next decade.
    Video: Ex-Finland President Wins Nobel Peace Prize AssociatedPress
    Nobel Finn Wall Street Journal
    Voice of America - Times Online - Burlington Hawk Eye
    all 1,453 news articles

    Publ.Date : Sat, 11 Oct 2008 13:12:07 GMT

    Affiliate Data Feeds
    Amazon Associate Feed


  • PARLOT::Ebooks, Scripts, Websites, and more...

    Adsense websites

    Persistence, Patience, Dedication - The Nick Martin Interview

    Name: Nicholas John Martin aka Nick MartinAge: 24Residence: Copenhagen, Denmark... Read More

    Email Marketing Kung Fu

    Have you ever heard email described as, "the killer Internet... Read More

    Explode Your Sales By Building Your Own Opt-In List!

    ------------------------------------------------- Top 10 Ways to Quickly Build Your List -------------------------------------------------Have... Read More

    Email Marketing 2005?Do?s & Don?ts

    Email Marketing 2005?Do's & Don'ts1. Make sure all your email... Read More

    Seven Tips To A Perfect Email Ads

    Everyone at some point in their Internet experience has received... Read More

    How to Structure an Email Follow Up Series

    Marketers the world over use follow up autoresponders toincrease sales.... Read More

    Learn How to Double and Triple the Size of Your Opt-in List by Helping Others

    I think first of all, everybody deserves to have a... Read More

    7 Autoresponder Marketing Strategies To Automate, Build and Grow Your Business

    Did you know one of the most important tools in... Read More

    What Good Is An AutoResponder?

    A term that confuses just about everyone is "autoresponder". When... Read More

    The Lowdown: How To Create And Send HTML Email

    I am frequently asked how to create and send HTML... Read More

    Its In The List! Thats Where It Is!

    Have you noticed the marketing frenzy? Have you felt the... Read More

    Consumer Thinking and Email

    In an article based on research done by emaillabs, MarketingSherpa... Read More

    Whats on YOUR Subscriber Thank-You Page?

    When I coach my clients on how to... Read More

    A Guide To Using an Automatic Responder

    It's unbelievable....that many people do not know, that an automatic... Read More

    How Can You Be Sure That Your Marketing Efforts Will Generate Profits?

    There are several ways to ensure that your adverts are... Read More

    Guideline to Hiring an Email Marketing Company

    A common practice in today's e-commerce environment is to use... Read More

    Email Deliverability Tips

    Ensuring requested opt-in email is delivered to subscriber inboxes... Read More

    To Get Your Email To Stand Out From All The Junk

    We know that email marketing is a cheap method to... Read More

    Email Marketing Tips for Reaching an International Audience

    Targeted, cheap, fast, trackable and with more reporting than traditional... Read More

    6 Simple Ways to Manage Your Emails Better

    E-mail, a wonderful communication tool is also the greatest challenge... Read More

    Benchmark Study of Email Database Services

    -- Email Appending and ECOA Match Rates Revealed --NEWTON, MA,... Read More

    Building The Best Opt In Email List

    The #1 Thing You *MUST* Have Before Even Thinking About... Read More

    Guarantee Recipients Opening Your Emails With These Secrets To Successful Subject Lines!

    You've done the hardest part; you've captured your prospect's email... Read More

    Introduction to Autoresponders

    If you've reached the point of exhaustion trying to keep... Read More

    Tips to Bounce-Proof Your Email List

    Keeping your email lists fresh is critical to the success... Read More