11 Things You MUST Know Before Hiring a Copywriter!

If you're considering hiring copywriting help for your next brochure, Web site, or marketing project. Congratulations! You should get great results if you hire a pro to do it right. Many business owners and marketing professionals have valid concerns about letting an outsider develop their content. After all - it's... Read More

Kick-Start Your Juices

Listen, consider this scenario.You have a deadline to honour. Time is pressing, tighter and tighter. You are hoping to come up with some topic for your project.....However, ideas on what to write about keep eluding you.What are you going to do in situations like these?Today there are various software and... Read More

Can Honest Copywriting Succeed?

I confess--I'm a marketing heretic! I've built my career on breaking all the rules--and one of the rules I break is that I don't hype.Do I put the best possible "spin" on the truth? Of course! But I refuse to deceive my readers into action.What are some of the common... Read More

3 Reasons why Content is Still King

Back in the late nineties, the phrase 'Content is King' was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant... Read More

Fill Your Readers with Confidence

Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal. It's a simple truth, but important. For me, it helps explain some sites I know that perform extremely well, but appear quite amateur in their design and architecture.... Read More

The Write Way To Grow Your Business

Hone your writing skills to project a more professional business image.The sales letter you can't put down?the advertising copy that makes you want the product?the resume that prompts you to call the job candidate this second?All these are examples of exceptional business writing. While you certainly know good writing when... Read More

Step One for Copywriters: Understand WHAT to Say

Find a passage of poorly written copy, and chances are you will have found a copywriter who never figured out what it was that he or she was trying to say. Whenever I have trouble with some copy, I stop, sit back and then write at the very top of... Read More

Welcome Informed Criticism of Your Work

When you come to 'know' something, there is a temptation to stop thinking about it. You put it in a box as 'known' and are happy to argue with anyone who disagrees. This is both a good and a bad thing. It is good to hold firm to your beliefs,... Read More

Dont Be Satisfied With Your First Draft

Sometimes it's a struggle to figure out what's the best thing to say. You're writing a heading, the first sentence of an email, the introduction to a newsletter, a short description on a homepage. But what should you say? When you have just a few words, what's the best... Read More

Four Things Every Web Site Headline Must Do

As you know, I'm constantly making the point that the text on web sites is not given enough attention. Which is unfortunate, because the headlines on site pages make huge demands on the skills of any writer. If you're writing a headline or heading for a site page, here are... Read More

In The News:


Google News
Updated : Sun, 11 May 2008 23:17:21 GMT

New group with Clinton ties pushes a dream ticket - Chicago Tribune


Times Colonist
New group with Clinton ties pushes a dream ticket
Chicago Tribune - 1 hour ago
By Margaret Talev | McClatchy Newspapers WASHINGTON - A group called VoteBoth has been leading the charge for Hillary Clinton and Barack Obama to team up on the Democratic ticket.
Clinton spends Mother's Day campaigning in W.Va. The Associated Press
Democrats Speak With Certainty About Obama Nomination as Clinton ... FOXNews
CQPolitics.com - Politico - USA Today - New York Times
all 1,341 news articles

Publ.Date : Sun, 11 May 2008 21:23:31 GMT

Source: Fossella To Seek Re-Election - NY1


NY1
Source: Fossella To Seek Re-Election
NY1 - 7 hours ago
Despite calls for him to resign, it seems embattled Congressman Vito Fossella will be fighting to keep his seat on Capitol Hill in November.
Traversing the Island for Vito supporters, finding none Staten Island Advance - SILive.com
GOP Lawmakers Consider Fossella Replacement WNBC
Gothamist - New York Times - New York Daily News - Washington Post
all 801 news articles

Publ.Date : Sun, 11 May 2008 15:44:56 GMT

Social networking sites posing data dilemma? - Dubuque Telegraph Herald


The Money Times
Social networking sites posing data dilemma?
Dubuque Telegraph Herald - 1 hour ago
By Martha Irvine AP CHICAGO -- Sarah Brown is unusually cautious when it comes to social networking. The college sophomore doesn't have a MySpace page and, while she's on Facebook, she does everything she can to keep her page as private as she can.
Google to launch Friend Connect for the social Web CNET News.com
Making Facebook safer for children Tewksbury Advocate
New York Times - InformationWeek - PC Magazine - The Associated Press
all 511 news articles

Publ.Date : Sun, 11 May 2008 21:18:09 GMT

Myanmar junta still blocking most cyclone aid - International Herald Tribune


Canoe.ca
Myanmar junta still blocking most cyclone aid
International Herald Tribune - 4 hours ago
YANGON, Myanmar: A trickle of aid shipments arrived in Myanmar on Sunday, more than a week after a massive cyclone smashed the country, but officials continued to bar major shipments to the storm's hard-hit survivors.
Tragedy of dead and survivors in Myanmar grows worse Washington Post
Aid Groups Warn Myanmar Toll Could Jump From Lack of Water Wall Street Journal
New York Times - Monsters and Critics.com - United Press International - The Associated Press
all 4,445 news articles

Publ.Date : Sun, 11 May 2008 18:57:02 GMT

National Stamp Out Hunger Day - WRBL


KMVT
National Stamp Out Hunger Day
WRBL - 46 minutes ago
By Tiffany Simmons Babbes Douglas, the Executive Director at Second Harvest Food Bank, says "this is just a blessing, it's really gonna help us through the summer months.
Local Letter Carriers Stamp Out Hunger KTVL
Mailbags fill up with food MyFox Tampa Bay
WJFW-TV - Daily Iberian - Ocala.com - phillyBurbs.com
all 578 news articles

Publ.Date : Sun, 11 May 2008 22:30:58 GMT

Cablevision near deal to buy Newsday: report - Reuters


Earthtimes (press release)
Cablevision near deal to buy Newsday: report
Reuters - 3 hours ago
NEW YORK (Reuters) - Tribune Co is close to a deal to sell Newsday to Cablevision Systems Corp for $650 million, the Long Island paper reported on its website on Sunday, citing people familiar with the negotiations.
Cablevision Close to Newsday Deal Wall Street Journal
News Corporation Withdraws Its Bid for Newsday New York Times
The Associated Press - International Herald Tribune - Bloomberg - BBC News
all 819 news articles

Publ.Date : Sun, 11 May 2008 20:05:23 GMT

Zimbabwe Likely to Delay Presidential Run-Off - Voice of America


Voice of America
Zimbabwe Likely to Delay Presidential Run-Off
Voice of America - 3 hours ago
By VOA News Zimbabwe's electoral commission says the run-off between President Robert Mugabe and challenger Morgan Tsvangirai will not be held within two weeks as required by law.
Zimbabwe opposition seeks peacekeepers for run-off Reuters
Zimbabwe police arrest activists BBC News
Bloomberg - AFP - Monsters and Critics.com - AllAfrica.com
all 1,963 news articles

Publ.Date : Sun, 11 May 2008 19:50:34 GMT

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Want to Make More Money as a Freelance Writer? Here are 10 Reasons To Consider Copywriting

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Cause and Effect

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Welcome Informed Criticism of Your Work

When you come to 'know' something, there is a temptation... Read More

Do You Make These 5 Mistakes When Writing Sales Copy?

Writing copy has sometimes been compared to an "art." While... Read More

Business Writing: When Not To Be Professional

It's time to write your next ad or brochure. Maybe... Read More

So Youve Decided to Hire a Freelance Copywriter - A Guide to the Collaboration Process

Whether you're an executive or a small business owner, chances... Read More

Are You Asking the Right Questions in Your Copy?

It's a common approach to writing copy. You begin by... Read More

Promote Your Business and Get Paid for Doing It!

How can you gain credibility and exposure for you and... Read More