Strategic RSS Positioning: How to Hotwire Your Site to Google!

There's no denying it, the Internet has changed. The change was so subtle most people missed it. It was no great momentous event, just a slight sideways flex in how information is exchanged on the web. However, this slight shift has significant ramifications for anyone trying to achieve top rankings in the different search engines. So keep reading to find out how you can use this new SEO wildcard to 'hotwire' your site to the major search engines such as Google, Msn and Yahoo.

Of course, the wildcard we're talking about is RSS!

RSS stands for 'Really Simple Syndication.' Basically, RSS allows you to directly deliver your content to all interested parties... don't come to us; we will deliver the information to you or your website. It syndicates your content. In a nutshell; it's simply a more efficient way to get your content 'out there'.

It was first used by News sites to send updated headlines and brief summaries to all interested parties. Many people associate RSS with Blogs or Blogging because Blogs are usually written in XML or RSS format (code like HTML) so that these headlines and postings can be easily read and accessed.

Although the change may have been slight, the ramifications of RSS may be long lasting and far reaching. As the major search engines incorporate RSS into their SERPs and Algorithms, RSS may even play a larger role than many people realized at first glance. However, RSS emergence as a dominant SEO factor is not really a big surprise; RSS presents 'raw-timely-content' for the search engines to serve up to their patrons -- its just what the 'info pushers' ordered.

Therefore, you must optimize or position your site to take full advantage of the RSS wildcard. RSS Positioning! Simple RSS strategies that you can use to position your site with the major search engines including Google.

Actually, Google has just introduced a new XML powered Sitemaps. You are basically setting up a direct 'hotwire' -- linking your site to Google. Any or all changes on your site can now be instantly updated and indexed by Google.

How It Works

There are several ways to set-up a XML Sitemap, perhaps the easiest way is to use the open-source Generator which you can download from Google. This is a Python file that you can upload to your webserver and this generator will create a sitemap from your 'URL lists, webserver directories, or your access logs'.

Once done, you have to then submit your newly generated XML sitemap to Google -- the search engine will use this XML sitemap to update and index your site whenever you make changes on your site. You will need to have a Google account.

You may also submit text files containing URLs from your web site to be included in Google Sitemaps but these text files will have or will be given low priority for the time being.

To get started on your own Google Sitemaps Account you can click here: https://www.google.com/webmasters/sitemap s/login

But Google's new Sitemaps is just the latest way to use RSS positioning, its not the only way! You can further optimize your site by using the following RSS strategies:

Build RSS Feeds and Blogs for Your Keywords.

One of the best ways to use RSS is to set up a Blog and RSS feed for each of your major keywords. Any major topic or subject on your site must or should have a Blog and RSS feed to compliment your site's content.

To optimize fully, it is best to have a separate IP address for each of these Blogs, different from your site's IP address. You can even use Free Blog sites like Bloglines (owned by Ask Jeeves) or eBlogger (owned by Google). To take full advantage, it's best to use 'unique content' in these blogs and make sure you link only to high PR quality sites.

Ping Your Blogs Regularly

Pinging your blog posts regularly will alert the search engines new content has been added to your site or blog. Most of you have probably noticed by now that using sites like 'MyYahoo' to ping your blogs and RSS feeds is a great way of getting your sites spidered and indexed quickly in the major search engines.

Pinging is simply sending out a signal to all the weblog tracking sites that your site/blog has been updated.

Here's a site http://pingomatic.com that will 'ping' you blogs automatically.

Add RSS Feeds to Your Site

Another way to attract the search engines is to place high quality RSS feeds on your site related to your subject area. Use these feeds to provide valuable content to your visitors.

And it's quite simple to do; just add "&format=rss" at the end of the URL in your Msn search engine query. For example, to get an RSS Feed for 'tsunami relief' you would use this url:

http://beta.search.msn.com/results.aspx?q=tsunami+relief&format=rss

In Yahoo the URL would be slightly different:

http://news.search.yahoo.com/news/rss?p=tsunami+relief&ei=UTF-8&fl=0&x=wrt

Of course, you can change 'tsunami+relief' with the keyword or phrase of your choice to suit your website's content.

Conclusion

Trying these RSS positioning strategies will give your site added visibility on the web and a greater presence in the major search engines. It will create dynamic links to and from your site and this will result in faster spidering/indexing of your sites. You should be using RSS to basically 'hotwire' your site or sites to the major search engines such as Google, Msn and Yahoo -- in fact, it should be your number one priority.

RSS is still relatively new; despite the popularity of blogging, podcasting, MyYahoo and the RSS featured Firefox Browser, it hasn't totally gone mainstream. Many webmasters have not yet optimized their sites for RSS, so you can give your site a slight competitive edge if you act quickly. By taking full advantage of this new technology you will see a marked improvement in your site's traffic, not to mention a noticeable increase in your site's rankings.

So don't delay, 'hotwire' your site by utilizing the RSS factor and you might be pleasantly surprised where it takes you!

To add RSS to your Site within minutes, download this simple
RSS and Blogging Guide.
Copyright © 2005 Titus Hoskins. Visit http://www.bizwaremagic.com/blog
for more informativie RSS/Blog content. This article may be
freely distributed if this resource box stays attached.

---

Google News Updated : Wed, 08 Oct 2008 02:50:04 GMT Uneasy calm in Bangkok after day of deadly riots - Reuters The Age Uneasy calm in Bangkok after day of deadly riots Reuters - 1 hour ago BANGKOK, Oct 8 (Reuters) - An uneasy calm settled over the Thai capital on Wednesday after the worst street violence in 16 years the day before, when two people died and nearly 400 were injured in clashes between police and anti-government protesters. Video: Raw Video: Tear Gas Fired at Thai Protestors AssociatedPress Two dead as Thai troops battle protesters guardian.co.uk Xinhua - Sin Chew Jit Poh - Washington Post - Radio Australia all 1,463 news articles Publ.Date : Wed, 08 Oct 2008 01:18:31 GMT Study Shows Weak Circumcision/HIV Benefit for Gay/Bisexual Men - WebMD AFP Study Shows Weak Circumcision/HIV Benefit for Gay/Bisexual Men WebMD - 1 hour ago By Daniel J. DeNoon Oct. 7, 2008 -- Circumcision offers little HIV protection to gay/bisexual men -- overall. But it might cut HIV risk in predominantly insertive partners. Circumcision HIV impact doubted BBC News AIDS Benefits of Circumcision Are Limited, Study Finds New York Times U.S. News & World Report - Bloomberg - TIME - MedPage Today all 45 news articles Publ.Date : Wed, 08 Oct 2008 01:24:47 GMT Tehran confirms seizure of aircraft - Financial Times AFP Tehran confirms seizure of aircraft Financial Times - 42 minutes ago By Thomas Escritt in Budapest and Najmeh Bozorgmehr in,Tehran Iran yesterday revealed that it had forced a Hungarian-crewed transport aircraft to land after it strayed into the Islamic republic's airspace at the end of last month. Iran Withdraws Claim on US Plane New York Times US Military: Tense Encounters With Iran Occur Almost Daily FOXNews CNN International - AHN - United Press International - The Associated Press all 684 news articles Publ.Date : Wed, 08 Oct 2008 02:08:03 GMT Nashville Knockout: What To Watch For - Washington Post Vancouver Sun Nashville Knockout: What To Watch For Washington Post - 4 hours ago Riggers lift scaffolding into place in front of the Curb Events event site at Belmont University in Nashville, Tenn., Monday, Oct. 6, 2008, as preparations continue for Tuesday's presidential debate. WRAPUP 5-Obama, McCain battle over taxes, economy Reuters Presidential debate: minute by minute Los Angeles Times The Associated Press - New York Times - Newsweek - Newsday all 1,781 news articles Publ.Date : Tue, 07 Oct 2008 22:08:13 GMT ACORN office in Vegas raided in voter-fraud probe - The Associated Press ABC News ACORN office in Vegas raided in voter-fraud probe The Associated Press - 2 hours ago LAS VEGAS (AP) - Nevada authorities seized records Tuesday from a group they accused of submitting fraudulent voter-registration forms - including for the starting lineup of the Dallas Cowboys. Non-Profit Raided In Voter Fraud Probe CBS News ACORN Nevada Office Raided Washington Post MarketWatch - CNN Political Ticker - USA Today - Cleveland Leader all 197 news articles Publ.Date : Wed, 08 Oct 2008 00:01:25 GMT McCain, Obama discuss possible Treasury secretary picks - Reuters Wall Street Journal Blogs McCain, Obama discuss possible Treasury secretary picks Reuters - 43 minutes ago NASHVILLE, Oct 7 (Reuters) - US presidential candidates John McCain and Barack Obama both mentioned investor Warren Buffett as a possible pick for Treasury secretary on Tuesday but both spoke in only general terms about the qualities they would seek ... McCain, Obama agree that Buffett could lead US treasury (Extra) Monsters and Critics.com A Strong eBay, A Strong Government Forbes Wall Street Journal Blogs - CNN Political Ticker - Boston Herald - Bloomberg all 24 news articles Publ.Date : Wed, 08 Oct 2008 02:06:13 GMT With Outlook Dim, Bernanke Says Fed May Act on Rates - New York Times Boston Globe With Outlook Dim, Bernanke Says Fed May Act on Rates New York Times - 2 hours ago By DAVID STOUT and EDMUND L. ANDREWS WASHINGTON - The Federal Reserve chairman, Ben S. Bernanke, said on Tuesday that the turmoil in the financial markets had increased the risk to overall growth and that federal regulators would have to be vigilant to ... Video: Bernanke signals possible rate cut ReutersVideo Bernanke hints at possible interest rate cut MarketWatch Bloomberg - TheStreet.com - Forex Market all 1,140 news articles Publ.Date : Wed, 08 Oct 2008 00:40:38 GMT Automate Your Blogging RSS Parser

PARLOT::Ebooks, Scripts, Websites, and more...

Adsense websites

Business Blogs and Their Benefits

Blog is a medium for self-expression on web. Blogs are... Read More

You Are Losing Money If Youre Not Using RSS Feeds On Your Website!

(An RSS primer can be found near the bottom of... Read More

Do You Know The 3 Key Ways to Blog to Promote Your Online Home Based Business?

Most People who Blog and Ping only use 1 Method... Read More

The Power of the BLOG

Can a Blog earn you a prison sentence? Ask Mojtaba... Read More

Why Would You Use Blogs Instead of a Web Site For Your Online Business?

Why would you use Blogs instead of a web site... Read More

Tips for a Better RSS Feed

Like anything else, a little work can pay dividends. Well-written... Read More

Why Every Artist Needs a Blog & How to Create an Artist Blog

As an artist, the key to selling more artwork is... Read More

Article Marketing For Bloggers - 4 Tips To Build Traffic For Your Blog

Bloggers blog. That's what they do. A blog is short... Read More

Utilize The Power Of Blogs To Market Your Business On A Budget

Budget marketing with blogs is one of today's top methods... Read More

What Is A Blog? - A Beginners Guide to Understanding Blogs

A blog is short for weblog, which simply means a... Read More

Blogs: A Fool Proof Way to Attract Visitors

Blogs might seem like an old hat at this time... Read More

#1 Mistake Most Blogs Do

As much as this might surprise most bloggers, the #1... Read More

Brief History of Blogs

So where did all these blogs come from? How did... Read More

5 New Internet Marketing Opportunities Through RSS

When it comes to new internet marketing opportunities for your... Read More

Blogging - Whats It All About

A blog usually is a web page that contains brief,... Read More

Shared RSS - Syndication for the Rest of Us

RSS Syndication or RSS Newsfeeds (RSS Feeds for short) all... Read More

Blogging For Business Bible

The items covered here are:1) Don't Wait before Blogging.2) Using... Read More

Feed The Need: 5 Ways To Use RSS To Boost Your Business Or Organizational Success

RSS (it stands for Really Simple Syndication, among other things)... Read More

RSS Can Keep You In The Loop

When webmasters first hear about RSS they tend to concentrate... Read More

RSS Latest News - Blogging or Blagging?

The RSS latest news suggests that RSS can stand for... Read More

How to Promote Your Blog for Free Online

11 Ways to Promote Your Blog1. Ping weblogs.com and other... Read More

How to Use RSS for Free Targeted Website Traffic

RSS (real simple syndication) is the new rage in communication.... Read More

The Blog Revolution: How To Use Blogs to Generate Solid Web Profits

Blogs were originally only meant to be 'Web Logs', or... Read More

Business Blogging: Where Do I Start?

The new hot commodity is a blog for your small... Read More

6 Ways That Blogging Can Save You Money

Even though I've had several personal blogs for years, I've... Read More