Small / Medium Business Blog Process Outsourcing as a Website Traffic Building Service
You are a small or a medium business owner. You have a well designed business website. It is a Search Engine Optimized (SEO) website for a limited set of keywords. However, with changing rules of SEO and new competitors entering the market, your select keywords stand a slim chance of surviving the onslaught. What are the chances that your website will remain on the top when a potential customer searches those special keywords on a search engine? To make matters worse, Search engines change their algorithms without any notice and suddenly your site is no longer in top 10 results. So what is the solution?
How about hiring a Blog Outsourcing company to add a Business Blog to your website? (If you are not familiar with Business Blogs, read my earlier article here: http://ezinearticles.com/?id=50041 ).
A business blog can do the SEO magic when it is embedded to your business website. Business blogging needs discipline to write every other day to bring potential customers to your business website. If you have the time and inclination, you may write the business blog yourself. However, if you feel, you should concentrate on your business; you can outsource this task to a Blog Outsourcing Company. Here is a link to first such company: http://www.ideologicllc.com.
What are the benefits of a Business Blog?
1. Improves searchability of your business website, thus increasing the chances of prospective clients visiting your business website.
2. A Business Blog provides instantaneous Customer feedback with comments.
3. A Business Blog has a potential to become centralized knowledgebase with articles containing tips and tutorials about correct usage of the products or services.
4. You can use a Business Blog to share product development status, thus passively achieving pre-launch marketing of the product.
5. The Business Blogs can help in branding a product online.
6. Your Business blog can help in building your business reputation.
7. Believe it or not, a business blog can project you as an expert in your niche business area.
8. Business blog lets you do your own "press release" on the website.
What happens when a business blog is outsourced?
A blogger from the Business Blog Outsourcing Company meets with the business owner or representative once every month and strategically selects few topics which are of interest to the company's current and prospective clients and prepares keyword rich articles to be published on the company's blog either every other day or once in a week, depending on the plan selected by the company. Results can be phenomenal. Instead of select keywords for the website, each blog posting has separate keywords which are used by the potential customers searching the internet for specific products or services.
What is the justification for outsourcing a Business Blog?
It is said a business person must concentrate on expanding and improving the business. If he/she tries to do everything, then nothing gets done. So, if a task can be done by secretary, it must be done by a secretary and if a task is difficult or there is lack of time, hiring outside help maybe the best way to get that task done. Business blogging is same way. Writing is a time consuming task, so it is better left to a professional blogger or writer who can better construct the article, intersperse it with business-specific keywords keeping search engine criteria in mind.
Can a professional writer or a blogger do justice to the task of writing about a business, product or service, where he/she has no expertise? The answer is yes. This is no different from a situation where a professional writer writes articles in a magazine about various businesses, products and services. Knowledge can always be gained and then combined with the skills of a professional writer. End result is an article that captivates reader's attention till very end and has a potential of converting a prospect to a loyal customer.
Harish Keshwani is a Strategic Blogging Consultant, Software Developer, Blogger and an Entrepreneur. He is focused on consulting and guiding small and medium businesses in setting up their blogs and managing it for them as an outsourced process.
He guides corporations of small and medium size to realize the potential of blogging for their business. With appropriate content, he helps companies to keep their customers satisfied and in close touch. He promotes blogging as a marketing and customer response tool to the companies.
His contact information is: Email: businessorati-at-gmail-dot-com Company: Ideologic L.L.C.-A Small/Medium Business Blog Process Outsourcing Company. Website: http://www.ideologicllc.com Blog: http://www.ideologicllc.com/wp
 Google News Updated : Thu, 28 Aug 2008 06:24:26 GMT Be safer than NASA and disable Autorun/Autoplay - CNET News
CNET News - NASA has confirmed that a computer on the International Space Station is infected with a virus (see Houston, we have a virus). The malicious software is called W32. Password Stealing Worm Catches NASA Napping Virus Found On Computer In Space Station Publ.Date : Thu, 28 Aug 2008 05:45:29 GMT 'Traitor' Falls Into the Old Trap Of Moral Ambiguity About Terrorism - Washington Post
Washington Post - By Philip Kennicott Once again there are terrorists in our midst, and once again they are Muslims, hiding in sleeper cells, posing as ordinary Americans, waiting to cause mayhem. Don Cheadle Plays Double Agent With Moral Dilemma in `Traitor' Cheadle muses over turning 'Traitor" Publ.Date : Wed, 27 Aug 2008 15:19:22 GMT Scientists Reprogram Cells, Add to Debate - Washington Post
Washington Post - By Rob Stein Scientists have transformed one type of fully developed adult cell directly into another inside a living animal, a startling advance that could lead to cures for a variety of illnesses and sidestep the political and ethical quagmires ... Researchers Report Advances in Cell Conversion Technique Researchers 'reprogram' pancreas cells in mice Publ.Date : Thu, 28 Aug 2008 03:12:57 GMT Biden Opens New Phase With Attack on McCain - New York Times
New York Times - By JOHN M. BRODER DENVER - Senator Joseph R. Biden Jr. of Delaware accepted the Democratic vice-presidential nomination on Wednesday night with an ode to his middle-class upbringing and a blistering attack on Senator John McCain. • Sen. Biden Addresses the Democratic National Convention in Denver Biden -- and Kerry and Clinton -- go on the attack Publ.Date : Thu, 28 Aug 2008 04:48:43 GMT Knight arrested - Boston Globe
Boston Globe - Rap music mogul Marion "Suge" Knight (inset) was arrested yesterday in Las Vegas on drug and assault charges after he was accused of beating his girlfriend while brandishing a knife, police said. "Suge" Knight charged with assault Suge Knight Busted for Sin City Smackdown Publ.Date : Thu, 28 Aug 2008 05:00:23 GMT Garza, Pena lead Rays to win vs. Jays - MLB.com
MLB.com - By Brittany Ghiroli / MLB.com ST. PETERSBURG -- The Rays reached a franchise-first 80 wins on Wednesday night courtesy of Matt Garza's right arm and one piece of very timely hitting from Carlos Pena. Garza throws 7 2-3 scoreless innings in Rays' win Further proof Garza is workhorse Publ.Date : Thu, 28 Aug 2008 01:51:10 GMT Obama Wins Nomination; Biden and Bill Clinton Rally Party - New York Times
New York Times - Senator Barack Obama joined Senator Joseph R. Biden Jr. on stage on Wednesday. More Photos > By ADAM NAGOURNEY DENVER - Barack Hussein Obama, a freshman senator who defeated the first family of Democratic Party politics with a call for a fundamentally ... Obama wins nomination and Clintons' support Obama officially nominated; Bill Clinton delivers hearty endorsement Publ.Date : Thu, 28 Aug 2008 04:22:06 GMT Display RSS Feeds on Your Website |
PARLOT::Ebooks, Scripts,
Websites, and more... It's inevitable. Everyone hits the wall. Whether you've been blogging... Read More Here is a pretty cool lesson in the structure and... Read More Writing a blog can be fun and exciting, but it... Read More Have you been following the explosion of RSS -- Really... Read More RSS is an underused and underappreciated technology by a majority... Read More Blogging is a relatively new form of communication, closely related... Read More Perhaps you still don't realize or fully understand the power... Read More With the increased interest in Blogging (web Logging), many web... Read More Copyright © 2004 Priya Shah The... Read More There's a lot of blogs out there on the Web,... Read More A lot of commotion was made some time ago when... Read More A weblog, or "blog" started out as a personal journal... Read More A properly created weblog will do the following for your... Read More So why use RSS? Well, I can find a whole... Read More I've been searching the Internet for blogging sites for a... Read More Web logs, commonly referred to as "blogs," represent all the... Read More Most of the "rules" about writing for ezines and newsletters... Read More The RSS latest news suggests that RSS can stand for... Read More Building niche sites is all the rage these days.The basic... Read More One of the tools that a smart direct sales representative... Read More How to blog to make money from it?Truly the whole... Read More If Howard Dean's failed political campaign accomplished anything, I would... Read More Creating ContentNew websites are being launched daily. In order to... Read More Your favorite thing about having a blog may soon be... Read More Unfortunately, this formerly reliable method of getting listed in Yahoo... Read More
Adsense
websites
Business Blogging - 5 Tips to Help You Smashl Through Writers Block
BlogoCentric Communication: The Next Great Event in Social Evolution
How to Make Money from Your Blog Content
RSS Round-Up: Whats Happening with Simple Syndication?
Time Saving Uses For RSS
Blogging: A Profit Making Internet Option
Marketing with Blogs and RSS Feeds
Comparing Free Blogging Software
How to Write A Blog... And Survive
Writing Good Blogs
RSS For Fresh Content & Better Ranking
Small Business: To Blog or Not To Blog
Its Not Enough to Blog
Why Use RSS?
Blogging Communities Turn Faceless Strangers into Close Friends
To Blog Or Not To Blog
Top 10 Blog Writing Tips
RSS Latest News - Blogging or Blagging?
How to Build a Niche Site With a Blog
How Direct Sales Reps Can Use Blogging
What Blog Can Make Money?
Blogging For Business - Great Reasons For Every Business To Start A Weblog
Article Syndication - A New Vehicle for King Content
Increase Traffic to Your Blog from Search Engines - The Top 5 Tips
Blog and Ping is Dead
Affordable and Reliable Web Hosting Starting at $4.49/Month
How RSS Advertising Can Help Business Gain A Higher ROI
I recently read the case study conducted by Pheedo, an... Read More
The Hybrid Blog and Ping
For the past two years, one of the best SEO... Read More
The Power of the BLOG
Can a Blog earn you a prison sentence? Ask Mojtaba... Read More
Got Blog?
In 1999 I asked my friends and colleagues if they... Read More
Who needs T.V. News, Newspapers and Radio News?
T.V. and radio News got you down? On-line current events... Read More
Using RSS Feeds to Set Off a Traffic Explosion
RSS, or Really Simple Syndication, is the perfect answer to... Read More
Small Business: To Blog or Not To Blog
A weblog, or "blog" started out as a personal journal... Read More
RSS FEEDS: Whither Thou Goest?
I open up the 'Feed Reader' every day on my... Read More
Simple Syndication (RSS) -- Wheres The Payoff?
How RSS really does pay off...Have you heard of RSS... Read More
Blogging Tutorial
Let's start at the beginning. What is a 'Blog' and... Read More
What is a Blog?
Q: Not to ask a ridiculously obvious question, but what... Read More
A Person Is Known By the Blog He Keeps
Literature is the soul of the wit. The best source... Read More
Why you should be using RSS
RSS opens up a whole new channel of communication between... Read More
Creating A Basic RSS Feed For Your Site
The future of RSS Feeds and internet marketing is looking... Read More
What is a Business Blog?
Although Blog was the most requested word of 2004 as... Read More
Blogging Can Improve Your Search Engine Ranking
Search engines are after one thing ? providing their users... Read More
7 Questions To Ask Yourself BEFORE Staring A Business Blog
Blogging is the latest buzzword in online marketing and PR.... Read More
How to Increase Buyers Traffic Through Writing Articles and RSS Content Syndication
Benefits of Writing Articles:1. Every Webmaster would like to publish... Read More
Boost your Search Engine Rankings with an RSS Feed
I'm here to teach you about how RSS Feeds can... Read More
6 Reasons Why RSS Beats Email Marketing
A brand new marketing tool predicted to replace email is... Read More
Are Blog Meant for Raves and Rants?
Blogging is the latest internet craze and it may turn... Read More
Will The Real Spammer Please Stand Up!
If you have been using opt-in email marketing for sometime,... Read More
Content Syndication Through RSS Feeds
Delivering regularly updated content to website visitors is easier through... Read More
Time Saving Uses For RSS
RSS is an underused and underappreciated technology by a majority... Read More
Blogging will Soon Take Over the World
In recent years, it's been pretty obvious that "blogging" (Web... Read More
Blogging, RSS & Feeds |