Got Blog?
In 1999 I asked my friends and colleagues if they blogged. The responses I received ranged from odd looks to questions about the blogging practice. The end results of my findings was "Blog" was a new term and not highly recognized. That was then, a half million blog users ago.
Blogs have become and I do believe will continue into their plight of greatness for sometime, until a new technology slides into place. For the time being, blogs are a great way to define who you are to your visitors and provide dynamic content that the search engines go nuts over.
Clogged email boxes and spam eaters have taken a dramatic effect on the once powerful email marketing tool. As email marketing loses its effect, marketers and small businesses are seeking ways to fulfill this lost art of communication between staff and customers. Blogging could be that much needed answer for you.
SO what is a blog?
Blogs are a time and date stamped, easy to search, web based journal or self publishing tool. Blogs can have a corporate style, but in most cases are written by one person in a relaxed, candid atmosphere. True personality usually shines threw in the opinions of the blog writer. You do not have to be a writer to produce a blog. Even so, many blogs owners become recognized as small journalists, as the writer speaks their mind or offers self analyzed materials on their preferred subject matters.
You may think at this point, that a blog does not sound like a business tool.
Let's take blogging into a business approach and see how we can benefit.
Problem:
Many marketing methods and advertising spiels fall on blind eyes and deaf ears across the net today with such a medium we have created where advertising is abundant and often shoved at us in every direction.
Solution:
Visitors will come to your blog of their free will to read your newest content of choice, giving you a higher ratio of targeted visits.
Problem:
Email marketing is losing ground. Overflowing email inboxes and spam filters that don't deliver your ezine.
Soultion:
Using your blog as a web based area for your product and service announcements and updates. When someone subscribes to your blog or RSS feed, they will receive automatic updates that include the headline, summery and URL of your new entries.
Bonus:
Email gets deleted ? Blogs get indexed in search engines!
Problem:
Internet marketing can be a nonpersonal medium, gaining trust becomes increasingly harder and more important to gain new customers.
Solution:
Blogging can give your visitors, existing and potential customers a great area to gain insight about the face you present to the world. If you're a small business owner to a large corporate business, you can benefit by giving your company or web site personality via blog.
Now let's take a look at blogs from another angle. Rss and/or live feed. You may be thinking, do I Really Need to Know About Rss?
Yes, but we are not going to give a full history of RSS here. What you need to know is that RSS is the "code" that underlies a blog. It includes a headline, a short summery of the entry and the URL of the page that the new story has been posted to. In order for users to subscribe to RSS feeds they will need to download a news aggregator. There are many available for free, we recommend NewsGator http://www.newsgator.com for its ease of use within Microsoft Outlook.
Visitors and other websites can syndicate your RSS feeds to their desktop, their email, newsreaders and on their own websites. Talk about getting the word around! Submitting your RSS feed, can get you listed in hundreds of new emerging RSS feed directories. Of course this will bring traffic to see what your feed is about to those looking to syndicate them to their own sites or readers. Also creating more links pointing to your site.
Let me touch on one of the most important features of a blog. Search engines love them. Most bots including google will visit and reindex blog pages daily. Yahoo will index your RSS free and quickly.
There are many ways and places you can begin your blogging journey. You should first decide if you want to house the blog on your site or let other sites manage your blog system. For this we recommend www.blogger.com, now owned by Google. The google toolbar has a one click Blog This button that can make blogging quick and painless. You can set the blogger.com blog files to ftp to your host for you so that your files are housed on your server. There are many blog services online today, and there are many free and low cost scripts that you can easily run your own blog from your site without the need of any other service provider.
If you would like to find out more about blogs and blog services we invite you to visit our resource section at http://www.masteradvertising.com.
We hope to provide many learning materials and resources for the online promoter using blogs and rss feeds for the online advertising medium.
About The Author
Dawn Wentworth has been providing insight to site promotion sense 1994. http://www.masteradvertising.com
 Google News Updated : Mon, 08 Sep 2008 08:08:57 GMT Persistence pays off for Serena at US Open - FOXSports.com
FOXSports.com - by Matt Cronin, Special to FOXSports.com NEW YORK - About nine days after Serena Williams lost in the Wimbledon final to her elder sister, Venus, she was still killing herself, unable to shake her mind of the errors that came late in a contest that she ... Williams beats Jankovic for title, No. 1 ranking Winning US Open never gets old for Serena Williams Publ.Date : Mon, 08 Sep 2008 07:38:21 GMT Hurricane Ike Crosses Northeast Cuba After Landfall (Update1) - Bloomberg
Bloomberg - By Aaron Sheldrick and Demian McLean Sept. 8 (Bloomberg) -- Hurricane Ike is crossing Cuba after smashing into the northeast of the country with winds of 205 kilometers (125 miles) per hour, according to the US National Hurricane Center. Video: Raw Video: Ike's Harsh Impact on Turks and Caico Hurricane Ike set to batter Cuba Publ.Date : Mon, 08 Sep 2008 06:56:09 GMT Fla. Keys residents weigh evacuation ahead of Ike - The Associated Press
The Associated Press - KEY WEST, Fla. (AP) - As a ferocious Hurricane Ike ripped across Cuba, residents from Key West to the Gulf Coast watched the storm's unpredictable path, worrying it could hit anywhere in the US from Texas to Florida. 'Hurricane fatigue' shows Louisiana still possibility for Ike Publ.Date : Mon, 08 Sep 2008 07:20:42 GMT "Stand Up to Cancer" tops Friday ratings - Reuters
Reuters - By Paul J. Gough NEW YORK (Hollywood Reporter) - The industrywide "Stand Up to Cancer" telethon averaged a modest 10.3 million viewers during its hour-long simulcast on ABC, NBC and CBS Friday. In a star-heavy telethon, Hollywood takes a stand on cancer 'Stand Up to Cancer' Raises $100M Plus Publ.Date : Mon, 08 Sep 2008 07:37:28 GMT Store eases baby bottleneck - Chicago Tribune
Chicago Tribune - When Georgette Finnie e-mailed What's Your Problem? on Aug. 25, she was 9 months' pregnant with her first child. The expectant mom had done some research about the baby bottles she had received as gifts through her baby registry at Babies "R" Us. Hot Docs: Defending Georgia, Girls Married by 15, the Chemical BPA ... That Plastic Baby Bottle Publ.Date : Sun, 07 Sep 2008 12:18:53 GMT McCain Leads Obama 50% to 46%, New Poll Finds, USA Today Reports - Bloomberg Bloomberg - By James Kraus Sept. 8 (Bloomberg) -- Republican presidential candidate John McCain leads Democratic contender Barack Obama by 50 percent to 46 percent among registered voters, according to a weekend USA Today/Gallup Poll, USA Today reported. Convention rejuvenates GOP US campaign sharpens as McCain takes poll lead Publ.Date : Mon, 08 Sep 2008 07:38:07 GMT New Zealand compromises on India nuclear deal - Xinhua
Xinhua - WELLINGTON, Sept. 8 (Xinhua) -- The New Zealand government said on Monday that it got the best deal it could on nuclear trade with India. Indian shares rise more than 4 pct early Indian rupee rises as stocks rally seen Publ.Date : Mon, 08 Sep 2008 07:36:42 GMT Easy Work At Home Opportunity |
PARLOT::Ebooks, Scripts,
Websites, and more... According to Technorati, there are over 15 million blogs as... Read More Like anything else, a little work can pay dividends. Well-written... Read More Recently, there have been many developments in the RSS arena.... Read More Not long ago a blog was simply an online diary.... Read More In case you haven't heard, the net is buzzing with... Read More Literature is the soul of the wit. The best source... Read More Building niche sites is all the rage these days.The basic... Read More What in the world is up with the world of... Read More Search engines are after one thing ? providing their users... Read More Weblogs or Blogs as they are more commonly referred to,... Read More If you have a blog, or are thinking about starting... Read More It's been a long day at work and you're... Read More RSS feeds seem to be the breakout technology for the... Read More Unless you've been under a rock for the last year,... Read More Blogs were originally only meant to be 'Web Logs', or... Read More One of the tools that a smart direct sales representative... Read More Do you need help adding RSS feeds to your blogger?... Read More There are nowhere near the amount of webmasters using RSS... Read More While syndication has many applications, we will deal specifically with... Read More Most People who Blog and Ping only use 1 Method... Read More Those of you who aren't ready to wade into the... Read More Blogs are an easy way to get your voice out... Read More How RSS really does pay off...Have you heard of RSS... Read More RSS is the interactive communication tool being popularized by bloggers.... Read More With the increased interest in Blogging (web Logging), many web... Read More
Adsense
websites
RSS Directory Submission: The Key to Blog Promotion
Tips for a Better RSS Feed
Is Your Site Ready For The Coming RSS Revolution?
Blogging for Business
Marketing With Blogs and RSS - The Hot New Tools of 2005
A Person Is Known By the Blog He Keeps
How to Build a Niche Site With a Blog
The Real Bloggers Must Come From Another Planet - I Can?t Find Any Here On Earth
Blogging Can Improve Your Search Engine Ranking
Blogging Policies, Does Your Business Need One?
Google AdSense and Blogs
What Is This RSS, XML, RDF, and Atom Business?
Your RSS Feed Might Look Like Spam
Blogging For Fun & Profits
The Blog Revolution: How To Use Blogs to Generate Solid Web Profits
How Direct Sales Reps Can Use Blogging
Easy RSS for Bloggers
How using RSS will attract and maintain visitors
RSS for Bloggers
Do You Know The 3 Key Ways to Blog to Promote Your Online Home Based Business?
Why You?re Not Blogging - And Why You Should Start Today
The Right Blog Software Can Make A Blog Stand Out from the Crowd
Simple Syndication (RSS) -- Wheres The Payoff?
RSS: This Publishers Choice
Comparing Free Blogging Software
Affordable and Reliable Web Hosting Starting at $4.49/Month
Is Your Site Ready For The Coming RSS Revolution?
Recently, there have been many developments in the RSS arena.... Read More
13 Steps to Successful Blogging
Blogs can be a very marketable and very profitable tool... Read More
RSS is a Life Raft, Saving Us from a Sea of Useless Information
One of the main problems with the Internet these days... Read More
Amazing Information About Blogging
A few months back, at the ITEA conference I saw... Read More
How To Profit From Your Home Business Blog
A blog is a simple tool which all affiliate marketers... Read More
RSS Directory Submission: The Key to Blog Promotion
According to Technorati, there are over 15 million blogs as... Read More
RSS Feeds Have Revolutionized the Internet
RSS feeds have revolutionized the Internet for one very good... Read More
Is Blogging For You? Take This Quick Quiz
What The Hell Is A Blog Anyway?The word 'blog' is... Read More
To Blog Or Not To Blog - A Laymans View
We have now entered the world of blogs! Sounds kind... Read More
Blog and Ping is Dead
Unfortunately, this formerly reliable method of getting listed in Yahoo... Read More
Is RSS Here to Stay or Gone Tomorrow?
RSS is totally hot. We have seen it everywhere, from... Read More
RSS & How to Use It -- Part 2
Welcome to part 2 of the article that aims to... Read More
Small / Medium Business Blog Process Outsourcing as a Website Traffic Building Service
You are a small or a medium business owner. You... Read More
Blogging Is Not Important - Its Crucial
It has been established that having a 'blog' helps your... Read More
Who needs T.V. News, Newspapers and Radio News?
T.V. and radio News got you down? On-line current events... Read More
Blogs And Your Work From Home Internet Business
As a work from home internet business entrepreneur you have... Read More
Blogging Can Improve Your Search Engine Ranking
Search engines are after one thing ? providing their users... Read More
If an RSS Feed is the Yahoo Backdoor, is a Blog Google?s?
Though the answer is in a book I wrote this... Read More
RSS ? Will It Really Become Mainstream?
I am not one to have New Year's resolutions, but... Read More
Business Blogging: Where Do I Start?
The new hot commodity is a blog for your small... Read More
Start Blogging Now: 10 Reasons Why You Really Need a Blog for Your Business
1. It is perfect for creating a web presence for... Read More
Increase Traffic to Your Blog from Search Engines - The Top 5 Tips
Your favorite thing about having a blog may soon be... Read More
How using RSS will attract and maintain visitors
There are nowhere near the amount of webmasters using RSS... Read More
RSS For Fresh Content & Better Ranking
A lot of commotion was made some time ago when... Read More
Using RSS for Publishing and Syndication
There are two reasons why you would want to use... Read More
Blogging, RSS & Feeds |