Blogging Policies, Does Your Business Need One?

Weblogs or Blogs as they are more commonly referred to, have become extremely popular in the last several years. So popular in fact that many large businesses are letting some employees post Blogs on their corporate websites. While many businesses are jumping on the Blog bandwagon for use as a creative marketing technique; a few businesses have fired employees for what they posted on a Blog. These businesses accuse the employees of allegedly disclosing trade secrets, proprietary information, and making statements that showed the employer in a bad light.

First it may be important here to explain what exactly a Blog is. A Weblog or Blog is a website not unlike a diary that people post their ideas, views, daily events and opinions on. These Blogs in most cases are able to be viewed by anyone with access to the internet. It is for this reason that you may want to consider a Blog policy for your business.

Blogs have even become a part of the underground news media, especially since the last election in the United States. They are even getting the attention of the large global news media that now on occasion report on what the bloggers are saying. The point is, like it or not, it appears Blogs are here to stay.

The best thing a business can do to protect themselves and the interest of the employee is to create a Blog policy for all employees. This policy should include specific topics that employees should not mention within the Blogs on a business website. Employers should also have policies for people that have their own weblog that they control and run themselves as well. It is essential that these policies be created so that there will be no confusion as to what the employer deems as inappropriate for its employees to post on the Internet. This policy will also protect the employer from possible future lawsuits that may arise from the publishing of Weblogs as well.

If you are considering implementing a Blog policy for your business, please be sure to consult with an attorney as to what exactly you should place in your policy. This policy should include any topics that the employer deems as inappropriate, proprietary, secretive and in conjunction with any confidentiality agreements and "blackout periods".

People who choose to blog on their own personal Weblogs should be sure in the very least that they include some type of disclaimer on the Website that is easily visible to all of the people who visit your Website. The disclaimer does not have to appear on every page of your Website but, should be displayed in such a way as to be seen by the people who visit, such as on the home page or the about me page. The disclaimer should say something along the lines of:

The views expressed on this site or Weblog are mine alone and are not necessarily that of my employers.

Along with this make every effort not to disclose information that would violate any confidentiality clause of your employer. Also take the time to review this clause if you have one before you post to avoid any confusion as to what this clause states.

The use of a Blog policy by businesses will go a long way to prevent any problems on either side of the issue if and when one should arise because the policy will clearly define what cannot be posted on Weblog. Happy Blogging!

© Keith Erwood, Dynamic Network Technologies, 2005 All Rights Reserved

Keith Erwood is the head consultant and owner of Dynamic Network Technologies, a computer consulting and services business in New York City. Visit us at http://www.dynamicnetworktechnologies.net

In The News:


Google News
Updated : Fri, 05 Sep 2008 14:05:39 GMT

Nokia Forecasts Drop in Third-Quarter Market Share (Update1) - Bloomberg


AFP
Nokia Forecasts Drop in Third-Quarter Market Share (Update1)
Bloomberg - 1 hour ago
By Juho Erkheikki Sept. 5 (Bloomberg) -- Nokia Oyj, the world's biggest maker of mobile phones, forecast a drop in third-quarter market share after competitors slashed prices and a new handset was delayed.
Nokia Sees Market Share Slipping in Third Quarter Wall Street Journal
Nokia Lowers its Third Quarter 2008 Mobile Device Market Share Outlook FOXBusiness
MarketWatch - Reuters - TheStreet.com - The Associated Press
all 138 news articles

Publ.Date : Fri, 05 Sep 2008 12:50:07 GMT

In Long-Awaited Maps of Cancer, The Breakthrough Is the Problem - Wall Street Journal

In Long-Awaited Maps of Cancer, The Breakthrough Is the Problem
Wall Street Journal - 10 hours ago
By GAUTAM NAIK After struggling for years to improve the treatment of cancer, scientists now hope to fight the disease with the help of the same techniques that deciphered the human genome eight years ago: mapping it.
What You Need to Know About Mapping the Cancer Genome U.S. News & World Report
Data on defective genes make tailored remedies possible Baltimore Sun
Reuters - The Associated Press - Bloomberg - eFluxMedia
all 261 news articles

Publ.Date : Fri, 05 Sep 2008 04:01:28 GMT

Dell looks to sell factories worldwide - CNNMoney.com


Wall Street Journal
Dell looks to sell factories worldwide
CNNMoney.com - 50 minutes ago
By Scott Moritz Dell (DELL) is getting more serious about trimming costs and is exploring plans to sell its PC manufacturing plants, according to a news report Friday.
Dell said to consider sale of factories MarketWatch
Ahead of the Bell: Dell may sell plants, WSJ says Forbes
Bloomberg - EETimes.com - BloggingStocks - Zacks.com
all 83 news articles

Publ.Date : Fri, 05 Sep 2008 13:15:09 GMT

PIECING TOGETHER A PLEA How the deal got done - Detroit Free Press


Boston Globe
PIECING TOGETHER A PLEA How the deal got done
Detroit Free Press - 6 hours ago
BY JOE SWICKARD • FREE PRESS STAFF WRITER • September 5, 2008 Prosecutors rolled Detroit Mayor Kwame Kilpatrick's plea deal into court Thursday praying the wheels wouldn't fall off.
Detroit Mayor Acknowledges 'Poor Judgment' NPR
Detroit mayor pleads guilty, to leave office Reuters
DetNews.com - International Herald Tribune - The Associated Press - WWJ
all 853 news articles

Publ.Date : Fri, 05 Sep 2008 07:57:24 GMT

Lebanese ruling majority accuses Syria of interfering in Lebanon - Xinhua


Sydney Morning Herald
Lebanese ruling majority accuses Syria of interfering in Lebanon
Xinhua - 2 hours ago
BEIRUT, Sept.5 (Xinhua) -- Lebanese ruling majority accused Syrian President Bashar Assad of interfering in Lebanese internal affairs and not recognizing Lebanon's sovereignty, local press Naharnet reported Friday.
Video: Sarkozy in Syria : the press is divided france24english
Editor's Notes: A losing battle, so far Jerusalem Post
PRESS TV - Ynetnews - Ha'aretz - New York Times
all 1,062 news articles

Publ.Date : Fri, 05 Sep 2008 11:59:29 GMT

Lavrov rejects Cheney's attack on Russia - CNN International


BBC News
Lavrov rejects Cheney's attack on Russia
CNN International - 1 hour ago
By CNN's Matthew Chance MOSCOW, Russia (CNN) -- Russia on Friday rejected sharp criticism by US Vice President Dick Cheney that its intervention in Georgia raises doubts about Moscow's reliability as an international partner.
Video: Cheney Slams Russia for War Against Georgia AssociatedPress
Russia says Cheney fanning Georgian aggression Reuters India
Reuters UK - guardian.co.uk - RIA Novosti - Voice of America
all 2,162 news articles

Publ.Date : Fri, 05 Sep 2008 12:45:40 GMT

Reviews of McCain's speech - MSNBC


Telegraph.co.uk
Reviews of McCain's speech
MSNBC - 30 minutes ago
The AP’s Ron Fournier says McCain “preached bipartisanship and unity from a stage retooled to carry him out to the Republican faithful.
McCain: I work for you CNN Political Ticker
‘Change is coming,’ McCain tells GOP in speech Kansas City Star
CNN - Houston Chronicle - Forbes - Chicago Sun-Times
all 906 news articles

Publ.Date : Fri, 05 Sep 2008 13:35:16 GMT

RSS Parser
Increase Web Traffic


PARLOT::Ebooks, Scripts, Websites, and more...

Adsense websites

What Is The Orange XML or RSS Icon I See More and More On Web Sites?

This question does not have a one sentence answer! If... Read More

Make Money Blogging

You have created a blog and your blog is dedicated... Read More

Strategies to Make Your Blog More Interesting

Putting up your business blog is an advantageous way of... Read More

The Viability of Blogging to a Niche Market

Niche marketing is an old and very successful marketing strategy... Read More

Top 10 Places to Find the Most Popular Blogs

The easiest way to get acquainted with the conventions of... Read More

Why Wordpress is now my Blog of Choice

The more I use Wordpress, the more I love it.... Read More

Tips for Better Blogging - Promote any Product or Service

People start blogs for all kinds of reasons. Ego. Political... Read More

Making Money With Your Blog

I've sure you've heard before that it's a possibility to... Read More

RSS more effective than email

Long have I been proclaiming the effectiveness of RSS as... Read More

RSS and Blog Marketing for Real Estate

Earlier this month, Realtor Magazine announced that they would be... Read More

Blogging Tutorial

Let's start at the beginning. What is a 'Blog' and... Read More

Bloggin for a Reason

For some it's just a fun thing to do, while... Read More

Steps To Creating and Promoting RSS Feeds

RSS, or Really Simple Syndication as it is commonly known,... Read More

5 Reasons Why Your Site Needs to Publish a News Feed

It seems like everyone is talking about RSS Feeds. They've... Read More

You Are Losing Money If Youre Not Using RSS Feeds On Your Website!

(An RSS primer can be found near the bottom of... Read More

6 Ways That Blogging Can Save You Money

Even though I've had several personal blogs for years, I've... Read More

Get Website Visitors From Blogs

Blogs are becoming more and more popular. The word "blog"... Read More

Why Use RSS?

So why use RSS? Well, I can find a whole... Read More

Google AdSense and Blogs

If you have a blog, or are thinking about starting... Read More

5 Easy Ways To Use RSS On Your Site

You hear so much talk about RSS these days on... Read More

To Blog or Not to Blog: Are Blogs Becoming More Popular than Forums, Newsletters and E-zines?

Blogging is hot, and seems to be becoming hotter each... Read More

Building Backlinks With Blogs

The most boring part of getting traffic to a website... Read More

RSS: This Publishers Choice

RSS is the interactive communication tool being popularized by bloggers.... Read More

Top 7 Reasons Why Your Business Should Use RSS

In today's online world of high-speed websites and giant portals,... Read More

Simple Syndication (RSS) -- Wheres The Payoff?

How RSS really does pay off...Have you heard of RSS... Read More